The Future beyond the movie theater
A piece atSalon.com discusses the steps we’re taking to get closer to feature films being primarily released online.
But online distribution remains an insignificant factor in the film economy (if anything, movie theaters are thriving in the current recession), and it represents a tiny proportion of the video watched on computer screens. One could argue, in fact, that feature films and the Internet are mismatched forms of media; the former demands long stretches of undivided attention while the latter thrives on multitasking, rapid response time and brief info-bursts. When was the last time you spent 90 minutes or more sitting at your computer and looking at the same thing?</blockquote.