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This theatre should be updated. It is now a Kerasotes Theatre.
Don’t forget Classic Cinemas in the Chicagoland Area. I was going to add Village Theatres too, but someone from Classic, Drexel, or Phoenix really needs to call them up and tell them how to be successful.
The chain should be listed as “Village Theatres.” This is the same “Village Theatres” that operates cinemas in the Chicagoland Area.
It has been awhile since I was at the Village North. It was okay. The floors were clean, as were the rest rooms. The Village North gets significant walk-in trade from the community.
Once when I was there, circa 1997-1998, there was a petition being circulated protesting the proposed multi-plex. So, perhaps indirectly, Village Theatres won on that one.
Correction, that should be spelled “Belvidere.”
My girlfriend and I went here on 8-26-2006. I hadn’t been here in several years. It is true that most of the decor was lost when the theatre was “quadded.” Looking from the concession stand, one can easily guess the layout of the original single screen auditorium. Auditorium #1 is to the left and appears to be the largest. #s 2 and 3 are down a long hallway, presumably where the rear of the original theatre was. They are quite small. #4 is to the right. I couldn’t see in because another movie was playing.
As for my experience here. Well, the best thing that can be said is that the floors and restrooms were clean. The seats appear newer. If you go to www.cinematour.com and check out the Belvedere Theatre (now closed) in Waukegan, the seats in the photos appear similar and they may actually be those same seats! The concessions were okay and the staff was friendly enough. It was, however, very stuffy in #3. All-in-all, the Village isn’t a bad place to see a movie, but it really isn’t on my “must attend” list either.
It would be a shame to lose this one. It isn’t very old (what is it with these “less-than-20-year-old” former Cineplex-Odeons?). The Lincoln-Village Shopping Center has seen somewhat of a revival in recent years, so a cinema should do okay there.
The nearest theatre is the Village North (trying to get a parking space near it is impossible). Others are the Davis in Chicago, and the Crown in Skokie.
Per Village’s website, and the ads in the Sun-Times, it’s open.
I believe that in the 1980s (towards the end), the Varsity was doing revivals and classic films a la the Parkway in Chicago.
If that’s true, then it may have been the VCR and not the multi-plex that did in the Varsity and the Parkway.
The marquee on the Varsity Theatre in Chapel Hill, NC (which is still a movie theatre) looks very similar to the one which once adorned this place. Could the two theatres (or at least the marquees) have been designed by the same person?
The marquee for this theatre looks very much like the one that was on the old Varsity Theatre in Evanston, IL. Could the two theatres (or at least the marquees) have been designed by the same person?
The Block 37 straddles the Blue Line and Red Line subways. It is also close to the Loop L structure and the Metra Electric and the South Shore Line. So, yes, a transit facility is going in as it would make sense to have it there.
Life’s Too Short:
In reading several histories of the Brickyard Mall, many in the neighborhood did not want it in the first place. Initially the mall did a renumerative business however as the years went on it began to be more of a hangout. As I said above, the mall lost its three anchors (Wards, Penneys, and Kmart) within a matter of months of one another.
The “Lifestyle Center” of big box stores that replaced the mall appears to be doing well. The “Lifestyle Centers” tend not to be hangouts because people go there to shop and then leave.
The Bricktown wasn’t really located in the Brickyard. It was located in a shopping center—a strip mall—located adajacent to the mall.
The Bricktown wasn’t exactly
As I recall, the theatre was a single story one. There were about 2 or 3 free-standing pay booths as you entered. The auditoriums I beleive, were to the right on the south side of the building. I believe that the gym occupies the same structure tho I’m not 100% sure of this.
You seem to have the same affinity for these 1980s ‘plexes that I do. When you did your papers for school, did you include Cineplex-Odeon and its rapid downfall? I read a link to an article when C-O first entered the Chicagoland Area and the great optimisim the company had. I often wonder what went wrong. Of the 17 or so cinemas opened by C-O between 1987-1989, most have closed and some have even been demolished.
One more note on the Bricktown. By 1993 the theatre had already become rundown and scuzzy.
To some extent, the Bricktown was intended to be the replacement for the Will Rogers and the Mercury (and to a lesser extent the Montclare, but that theatre was never owned by C-O/Plitt). As other people have said, the Bricktown was nice when it opened up, but quickly fell into decline. It lasted only 11 years.
I must admit that I have a peculiar interest in these 1980s multiplexes opened by Cineplex-Odeon. They were once considered modern, but quickly became obsolete and now only a few remain.
When exactly did the Will Rogers close? I recall that in the ‘70s and early '80s, it was operated by Plitt. Did the Will Rogers make into the Cineplex-Odeon chain?
Per the comment by Riis Park above, it was Cineplex-Odeon which opened up the Bricktown Theatre. To some extent, the Bricktown was intended to be the replacement for the Will Rogers and the Mercury (and to a lesser extent the Montclare, but that theatre was never owned by C-O/Plitt). As other people have said, the Bricktown was nice when it opened up, but quickly fell into decline. It lasted only 11 years.
Here is a photo:
Apparantly they are showing Bollywood films here too!
In reading the posts on this theatre, and other places, you’ll discover that rumors had been circulating for a long time. These rumors had been going on since before AMC took over. Under Loew’s, it had been somewhat of an “art house” in recent years, showing such fare as MARCH OF THE PENGUINS, MRS. HENDERSON PRESENTS, GOOD NIGHT & GOOD LUCK, etc. AMC however, has begun a program called AMC SELECT, which shows films such as these in its regular theatres (not necessarily a bad idea). With the implementation of AMC SELECT, though, the Esquire has lost whatever edge it did have.
It would be nice if the landmark marquee and facade could be kept. I’m not holding my breath though! I’d better get up there, take a few photos, and see some films there. I still beleive that with some fixing up, the Esquire could remain viable.
In reading the posts on this theatre, and other places, you’ll discover that rumors had been circulating for a long time. Mike Oakland Park, these rumors had been going on since before AMC took over. Under Loew’s, it had been somewhat of an “art house” in recent years, showing such fare as MARCH OF THE PENGUINS, MRS. HENDERSON PRESENTS, GOOD NIGHT & GOOD LUCK, etc. AMC however, has begun a program called AMC SELECT, which shows films such as these in its regular theatres (not necessarily a bad idea). With the implementation of AMC SELECT, though, the Esquire has lost whatever edge it did have.
Howard B Haas,
I’m sure that one would need to get permission from AMC to photograph in the place. Does anybody know how “fan friendly” AMC is?
AMC is doing this in Chicago too!
Correction—that should be “Mr. Burrows”, not “Bellows.”
Jim Rankin, you state the unfortunate cold, hard truth. While I beleive that the city and county amusement taxes are skewed against the small businessman, the owner of the 3 Penny should have been aware that his taxes would be accountable for.
This is the same thing that essentially did in the short-lived Meridian Theatres chain—failure to pay taxes.
But Mr. Bellows also had a liquor license for his theatre and those aren’t cheap. Not to mention the insurance his business would have required with that license. He could have cut his costs without too great a loss in concession revenue by getting rid of his liquor license.