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Sorry, that is the wrong link. Try this one:
Newspaper ad from August 1964 along with a write up on the feature opening that day:
Sorry: Here is the link that I forgot to post with the above comment:
Write up on the United Artists release of “Its A Hard Days Night” along with the opening day ad. This moive was one of the very few UA releases not to open at the Lenox during the years of the UA / Lenox agreement. The article suggests a reason for this, and more importantly, has a picture of the Lenox Square ad for that day. Feature: “The Pink Panther.”
Newspaper ad from August 1964 with a write up for the feature playing on the North field:
Newspaper ad from August 1964 with a write up on the feature for that night:
Newspaper ad from August 1964 with a write up on that nights feature:
Newspaper ad from August 1964 with a write up on that nights feature.
Newspaper ad from August 1964 with a write up on that nights feature, “Its a Hard Days Night.”
Newspaper ad from 1964 with a write up on “A Hard Days Night.”
Newspaper ad from 1964 with a nice write up of “A Hard Days Night.”
Newspaper ad from 1964 along with a write up on “A Hard Days Night.”
Newspaper ad from 1964 and a nice write up on “A Hard Days Night.”
Perimeter Mall was one of my favorite theatres. I see that Michael has beaten me to the punch, but I will put in my two cents as well. In the days when theatre work was a hobby as well as a living I would keep a list of what was playing at the various theatres I worked in regardless if I was working at that particular place that week or not.
My list is incomplete, but it shows that on July 1, 1977, the week after Star Wars opened, this location was still showing The Deep, Herbie Goes To Monte Carlo, and Sorcerer. So, it is certain that it did not open here. On July 29, the line up was The Deep, The Rescuers, and Sorcerer. The next week, August 5, it was March or Die, Bad News Bears in Breaking Training, and Rescuers. I do not recall Perimeter Mall, Northlake, or Akers Mill (which opened on 8/5/77) ever playing Star Wars. In 1980, Phipps Plaza got a four week 70MM exclusive on Empire, but I don’t recall any of the GCC theatres getting it when it went wide.
Don’t feel badly about this cineman. Several times I have posted comments on this site relating events that I recall as clearly as if they had taken place this morning, only to have Michael post a correction. The first couple of times I took the bait, but since then I have learned never to challenge him on anything regarding theatres in general or Star Wars in particular. The guy must live in the microfilm room at UCLA. Since we are probably about the same age, you will just have to accept the fact, as I have, that we sometimes remember things differently than we experienced them.
There is one thing that I do remember about this time that may have confused things. In an effort to cash in on the Star Wars phenomenon, someone packaged together a double feature of Buck Rogers and Flash Gordon episodes and marketed them under the title Star Heroes using the same artwork style as the Star Wars title. I do not recall where these played, but someone was hoping that in those pre home video days that there would be some interest in the Star Wars type movies of old.
As for you R2, take another bow.
A past, present, and probably future projectionist at the Fox offers these comments on the recent Gone With The Wind screenings:
Scan down to the entries for May 7, May 1, and April 25, 2009.
A story on the local news stated that the entire Startime Entertainment Complex shut down Sunday evening. This means that the game room, sports bar, comedy club, soda fountain, go cart track, and both putt putt golf courses, as well as the 10 screen movie theatre are now closed. This is somewhat surprising since someone had recently poured a ton of money into the theatre to replace all of the seats and carpet and install stadium seating in the six larger auditoriums. While I never saw an overwhelming number of people at the theatre, the complex as a whole seemed to always have a lot of people around. The Comedy Club especially seemed to do well.
The news story was rather vague on this point, but it appears that the operator of the complex either left or was forced out recently and the place was being run by the mall itself. Some of the other stores there have going out of business sales and it looks as if the entire mall may close.
Thanks for that picture Chuck. It brings back a lot of memories. I would occasionally visit family in Lyons and was always interested in the town theatre although the only movie I recall seeing there was “Night of Dark Shadows” in the fall of 1971. There were probably others.
I think that the Pal was closed the last time I was in Lyons, which would have been in the mid 80’s. It was certainly closed in 1986 when your picture was taken. A new twin theatre had opened in nearby Vidalia, and although Lyons is the county seat, Vidalia was the larger city.
Film Schedule 2003-2009:
Adventures of Ocee Nash
Lord of the Rings / 2 Towers
Lawrence of Arabia 70MM DTS (Last 70 to date)
Gangs of New York
Bringing Down The House
Rug Rats Go Wild
Gods and Generals
Wizard of Oz 1.85 matted to 1.33
Hairspray / Polyester
Phantom of the Opera Silent with Lee Irwin on the organ
Roman Holiday 1.33
Stroke of Genius (Screening)
Metropolis (Silent with Organ)
Big Ain’t Bad
Master and Commander
Lord of the Rings: Fellowship / Return of the King
Gone With The Wind
Ben-Hur 35MM Dolby A
Passion of the Christ
My Fair Lady 35MM mono
Raiders of the Lost Ark 35MM Dolby A
Stroke of Genius
Kill Bill 1 and 2
Doctor Zhivago 35MM Dolby A
Rebel Without A Cause / East of Eden 35MM Dolby A
Phantom of the Opera DTS
Beauty Shop / Barber Shop DTS
West Side Story 35MM Dolby A
Star Wars 3
Metal: A Headbangers Journey
Walk The Line
Raiders of the Lost Ark 35MM Dolby A
Miracle Worker 1.33 mono
Narnia: (6/26/06 First Digital Presentation)
Madea Family Reunion
Good, Bad, and Ugly
V For Vendetta
Maltese Falcon / Key Largo 1.33
Pride and Prejudice
X Men: Last Stand
Some Like It Hot Dolby A
Sound Of Music 35MM Dolby A
Casino Royale (Digital)
An Affair To Remember mono
Saturday Night Fever Dolby A
Meet The Robinsons (Digital)
Wizard of Oz 1.85 matted to 1.33
Spiderman 3 (Digital)
Shine A Light (digital)
Horton Hears A Who (digital)
No Country For Old Men (digital)
Ben-Hur 35MM Dolby A
Sex And The City (digital)
Kung Fu Panda (digital)
Mama Mia (digital)
Indiana Jones 4 (digital)
Quantum of Solace (digital)
Cleopatra 35mm mono
Gone With The Wind
To clarify my description of the picture in the above post, the theatre is in the lower left hand corner of the mall, not the picture itself. It is the small white building sticking out from the mall.
I have also noticed that some more pictures have been added. If you will click on the page 2 link and scroll about half way down, you will see a fine picture of the marquee, one of lobby and concession stand, and one of the auditorium.
The narrative states that the theatre opened on Christmas Day of 1964.
I can supply a little information for this theatre as I attended it several times while growing up in Birmingham. Eastwood Mall was the first enclosed mall in Birmingham and was located at the extreme eastern edge of Birmingham on US 78 near the Starlight Drive In and the great Golden Rule BBQ.
It was opened by the Cobb Theatre company in the early 60’s, probably around 1964. Although not unusual compared to most other theatres of its era, it marked a major change in Birmingham movie theatre history. Until it opened, 95% of first run movies opened at one of the four major downtown theatres, the Alabama, Ritz, Melba, and Empire. Eastwood was the first suburban first run theatre, and the seating capacity was probably around 600. The style was definitely the 60’s living room look with draped auditorium walls and sofas and chairs in the lobby. The lobby was open air to the Mall itself and at night was secured by a wire gate. The box office was a desk like counter at the entrance to the lobby.
Among the movies I can remember seeing at Eastwood were Sound of Music, Mary Poppins, The Great Race, Khartoum, and The Battle of the Bulge. I am sure that there were others, and a look at that list shows that it booked a lot of prime movies. I remember Sound of Music and Battle of the Bulge were reserved seats. Business was so good here that Cobb soon opened a twin across the road in the new Village East Shopping Center. These were just a couple of ugly shoebox houses and perfect examples of the bland style of 1970’s era theatres. The Eastwood fell victim to the twinning plague that swept the country in those days and was split down the center in the mid 70’s.
As with so many of the early malls around the country, by the late 80’s Eastwood Mall found itself in a shabby state and far outclassed by the newer malls, Brookwood and Galleria. The mall was gutted and the wing that included the theatre was torn down and completely rebuilt, without a movie theatre presence.
The wonderful website, Birmingham Rewound, has a page on Eastwood Mall:
View link Click on this link and scroll to the last picture for an overhead view. The theatre is in the lower left and the drive in is in the upper right.
In 1998, and again in 1999 I made the trek to Dayton to experience Cinerama at the Neon. In 1998, the Saturday feature was This Is Cinerama, and in 1999 it was Cinerama Holiday, in glorious Eastman pink. Both times the Sunday feature was How The West Was Won. Given the friendly and informal atmosphere of the New Neon Movies, we were invited to look the place over on Friday night.
Since the Cinerama projectors must be mounted at screen level to avoid the vertical keystone effect, we were able to get an up close look at the whole operation. The side projectors were located in the back corners of the auditorium while the center projector was located in the lobby itself with the beam shooting through a hole cut in the back wall of the auditorium. The 7 track sound projector/processor was located next to the center projector. The entire presentation was run by John Harvey who alone did the work of the four to seven man crew used in the Cinerama days.
Despite the somewhat slap dash nature of the set up, there was absolutely nothing wrong with the presentation. Although the New Neon was small, with about 220 seats, from the fifth row of seats we were treated to an experience equal to that at the Seattle Cinerama and superior to the one at the Dome. Great sound, incredible picture, and a great time was had by all.
An article recently appeared in Slate magazine on the subject of Cinerama. This is the paragraph that mentioned the Neon:
Cinerama faded before I was born, but my hometown of Dayton, Ohio, became the unlikely site of a Cinerama revival in the ‘90s, thanks to the efforts of Dayton projectionist John Harvey. Harvey had previously set up a Cinerama screening room in his ranch homeâ€"eliminating two bedrooms in the processâ€"and helped the National Media Museum in Bradford, England, set up Cinerama projection in 1993. In 1996, Harvey moved his home equipment to the Neon Movies, a downtown theater that had served as a pilgrimage site for Daytonians seeking art house fare since the mid-'80s. Harvey’s Cinerama setup was supposed to have a one-month stay. Instead, it stuck around for more than three years, attracting widescreen enthusiasts like Quentin Tarantino and Joe Dante.
Keith Phipps writes about movies for The A.V. Club, the entertainment section of the Onion.
Article URL: http://www.slate.com/id/2204189/
Link for the Columbia page. Listed as Atlanta Theatre.
Nothing but a dirt lot now.
Three screen Cinerama was long gone by the time I arrived in Atlanta. My only experiences with that format were at the Ritz in Birmingham, and the New Neon in Dayton. However, I do have some knowledge of the theatres mentioned in this article, so I will confine myself to that subject.
The Roxy (CT: /theaters/10331/ ) was the first Cinerama theatre in Atlanta, and like the Ritz was a conversion of a 30 year old movie palace. Some of the comments on the CT page are in error and some contradict each other, but one in particular is useful in describing the effects of the conversion. It had been reconverted to a traditional layout by the time I first attended a movie there in 1968, so there is not much I can add.
Martin Cinerama (CT: /theaters/4784/ ) started out life as the Erlanger before being renamed the Tower, or maybe it was vice versa, resembled the old Loews Grand in size and shape, and was a fine venue for live shows and movies for close to 30 years before being purchased by the Martin chain and converted to Cinerama. The conversion turned the theatre into a luxury showcase and was my favorite of all of the theatres that I have worked in during my 40 or so years in this business. By the time I showed up all of the Cinerama projection equipment was long gone, and the A and C projection booths were used for store rooms. The ribbon screen was still there, but it was removed in 1971.
After Circus World, Martin moved their Cinerama efforts to the new Georgia, which was in the northern suburbs and had acres of free parking. The Martin continued to do business as it became the home of the big musicals of the 60’s. Mary Poppins, Sound of Music, Thoroughly Modern Millie, and Camelot all had roadshow engagements here. Sound of Music played for 18 months. 2001 was the only other Cinerama to play here during the late 60’s. The only addition I have to make to Michael’s list is to state that both Custer of the West and Krakatoa East of Java did play here. Eventually. After Martin sold the location to Walter Reade Org. those two titles played as a double feature sometime in 1971, or perhaps 1970.
The removal of the Cinerama ribbon screen took place because of yet another big budget musical, Fiddler on the Roof. This was at the insistence of United Artists Pictures. Reade would not pay the extra bill for a 70MM print and UA would not allow it to be run in 35MM on the huge, curved Cinerama screen because of the light and focus problems. For the 70MM reissue of This Is Cinerama a solid 95 foot screen was installed.
The Georgia Cinerama was built in the mid 60’s strictly as a single strip 70MM Cinerama house. There was never any 3 screen plan for this site. (CT: /theaters/11568/ ) As Michael’s list shows, it ran most of the 70MM releases, and if my memory is correct all were big reserved seat, roadshow type presentations, usually far in excess of the quality of the film itself. The Cinerama screen, which was solid not ribbon, was removed in 1971 and a smaller screen with a more shallow curve installed.
The Georgia was later twinned and is now a church. Both the Martin and Roxy are in the landfill.