1955 photo courtesy of Jim Jasiota.
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Uploaded on: November 12, 2016
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Giant Marilyn Monroe image on the marquee, for “The Seven Year Itch”. 1955 photo courtesy of Jim Jasiota.
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Correction on the date. June 1955 according to this 6/23/55 Tribune “Tower Ticker” column about the unveiling of the 50 foot Monroe display.
http://archives.chicagotribune.com/1955/06/23/page/66/article/today-with-women