American Theatre

Theatre opened as a vaudeville house in February 1908.

The architect of the house was F. C. Bonsack.

Seating capacity was 2117. The 3rd balcony seating capacity, 410, was usually deducted from the total as these seats were rarely sold in later years.

The American became, briefly, a true film house in 1915 when it became the exclusive home of first-run Triangle films.

In 1918, management of the theatre was taken over by Klaw & Erlanger, and it was at this point the theatre began the policy for which it is best remembered, as a legitimate theatre.

However, during the 20s and 30s, many films were shown here on a reserved seat basis. Such films as "The Thief of Bagdad," "The Ten Commandments," "Ben-Hur," "Old Ironsides," "Wings," "Rasputin and the Empress," "Dinner at Eight," "The Great Ziegfeld," "Lost Horizon," and "The Life of Emile Zola."

Theatre closed in May 1953. Since the name "American" had become synonymous with legit theatre in St. Louis, the name was moved to the old Shubert on Grand Avenue.

Original plans to build a 1500-car multi-story parking garage
were abandoned and the final 500-car parking lot was a basement and surface lot only.

This is from the Alton Evening Telegraph on 4/20/53:

ST. LOUIS —A St. Louis landmark for 46 years, the 12–story American Theater and Hotel Building will he razed soon to make way for a l.5 million dollar parking garage. The downtown building will be torn down soon after the theater's current season ends May 2. American Theater productions will be moved to the midtown Shubert Theater.

The multi-story garage will house 1,500 cars when completed. Three other buildings are to be razed in addition to the hotel and theater structure.

That contradicts what JAlex posted. Sounds like another "maybe" article.

I think there were plans to build the 1500 car garage, but as he stated those plans were abandoned later and the garage was downsized.

I believe this part of the Gatewasy Mall as they call it today. This where the fountain and amny sports rallies are held. If I am wrong I am sure Mr. Alex will give the correct information.

Chuck, you seem to be correct. According to
this site, the hotel sits in the exact spot you mention. The building is listed as the American Hotel, but it also mentions the theater. It also includes a couple exterior photos.