Apollo Theatre

965 Geneva Avenue,
San Francisco, CA 94112

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Apollo Theater, San Francisco

Viewing: Photo | Street View

Originally opened as the Amazon Theater in 1928, for the Ackerman & Harris Circuit, this Spanish Colonial-style theater was designed by the Reid Brothers.

This 960-some seat movie house was last used as a church in the 1980’s. It has since been converted into a Walgreens.

Contributed by Gary Parks, Juan-Miguel Gallegos

Recent comments (view all 24 comments)

DonLewis
DonLewis on July 23, 2006 at 12:34 pm

My photograph of the APOLLO sign View link

gsmurph
gsmurph on July 24, 2006 at 8:24 am

Curiously, around the corner from the Apollo, on Mission Street (towards Daly City), there is a building (I believe it’s currently used as an arcade) that looks suspiciously like it was originaly a small movie theater; its inner rear wall has what appears to have been its proscenium. Anybody have any info on that one?????

robertgippy
robertgippy on December 11, 2006 at 7:10 am

the Apollo did not close in 1978 as stated by a previous writer. It reopened briefly in 1982, showing hindi films, then became the banai faith church. after the church, it reopened again for only a month, showing movies from Samoa. The interior was almost exactly the same as the York Theatre on 24th street, (now called the Brava center). The theatre never did well in attendance, as the neighborhood was considered “rough” in the evenings. Funny though, in its last days, they installed a movie screen that was directly in front of the original screen. it was a horribly made looking thing, to accomodate 70mm films from India. The screen stretched out from wall to wall, covering the grill work on the sides of the stage. I remember attending the Apollo when they showed all six planet of the apes movies. Hardly anyone showed up. It was sad

GaryParks
GaryParks on February 17, 2007 at 12:20 pm

To respond to gsmurph’s query about the theatre on Mission, around the corner from the Amazon: That is the Rialto. While it looks like the work of the Reid Bros., its architect was Mark T. Jorgensen. It operated for only a very brief time once the Amazon opened nearby. Ironic that its interior and exterior have now survived moreso intact than its competition, the Amazon, which once bested it.

Lost Memory
Lost Memory on April 26, 2009 at 3:27 pm

Here is the Amazon in 1963.

kencmcintyre
kencmcintyre on May 16, 2009 at 2:16 pm

Here is an April 1999 story from the San Francisco Chronicle:
http://tinyurl.com/q6gfds

Lost Memory
Lost Memory on May 21, 2009 at 7:22 am

Another 1986 photo is here.

DonLewis
DonLewis on February 5, 2011 at 9:49 pm

From the 1980sa photo of the Apollo Theatre sign in San Francisco.

wurl240
wurl240 on January 23, 2012 at 3:10 pm

I toured the Amazon/Apollo about 1984. Previous operators had shown Indian films, but video tape ran them out of business. Amazon was surprisingly intact with an original painted stage drape and hanging chandeliers. I don’t believe it had ever been remodeled. It was a sister house to the Avenue, a few miles away. Where Avenue suffered a 1938 modernization, the Amazon was largely original. It is now (2012) a Walgreen’s Pharmacy.

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