Iris Theatre

612 Travis Street,
Houston, TX 77002

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Iris Theatre

I was eating at a local restaurant that had a photograph that included this old theatre. The owners didn’t know where the photo was from, they had acquired it when a Souper Salads was remodeled. They thought it might be from Houston, as another photograph was from there.

After much searching, using clues from the photograph, I finally tracked down the same photo on the website for the "Center for American History"!

The Travis Theatre was opened on April 13, 1913. It was renamed Iris Theatre in 1919. Iris Theatre was home to the first Reuter Theatre Organ in 1925. It was the first truly orchestral instrument made by Reuter as a 2/5 unit organ for the Iris Theatre. Actor Jack Valenti was from Houston and one of his first jobs was showing people to their seats in this theatre. The theatre was also home to a radio station "WEAY" in 1924.

During the 1940’s the Iris Theatre was listed with a seating capacity of 1,114. It was still operating into the 1950’s with a listed seating capacity of 934. The Iris Theatre was closed on July 26, 1965, and was demolished in August 1965. The address today now contains the Chase Center & Chase Tower.

Contributed by M. J. Fly

Recent comments (view all 8 comments)

Don Lewis
Don Lewis on August 8, 2007 at 2:14 pm

Hello. Did you happen to bookmark the spot where you found the IRIS photograph in the Center for American History?



theirisroom on September 10, 2007 at 7:56 pm

hello…I purchased a building that once was the IRIS movie theatre many years ago..I have converted it into a banquet hall. but I want to put back some of the old movie theatre look. There are no pictures of the interior of my IRIS. So if anyone has any old pictures of their IRIS theatre please send me a copy. What I want to do is perhaps take some of each of the pictures of the IRIS and reconstruct the look of the old time theatre. I even want to put back a front markee of the IRIS…Thanks for any help…Joe Hig

kencmcintyre on December 6, 2007 at 6:14 pm

There is a nice photo of the Iris on this page:

Joe Vogel
Joe Vogel on December 27, 2012 at 11:00 pm

This house opened as the Travis Theatre on April 13, 1913, according to Cinema Houston: From Nickelodeon to Megaplex, by David Welling. Welling says the name was changed to Iris Theatre in 1919, when Will Horowitz took over the failed vaudeville house and converted it to movies. The impression the 1956 Boxoffice article gives that the name change took place with the 1956 remodeling is the result of careless wording by the writer of the article’s headline.

Horowitz actually named the theater Iris after his daughter, but he was apparently also motivated by pecuniary concerns. Welling says that Horowitz had the T in Travis altered into an I, and removed the A and V. Grouping the remaining letters together changed the theater signage to read IRIS at minimal cost.

Joe Vogel
Joe Vogel on December 28, 2012 at 12:20 am

Welling’s book gives the date of the last show at the Iris as July 26, 1965. The Iris and the Rivoli Theatre, around the corner on Capitol Street, were demolished on August 15, 1965.

harmone on June 24, 2013 at 6:31 am

Iris theater back in the late 40’s early 50’s was the the place to go if you wanted to see a risque movie . It was also the hangout for local pan handlers to take a nap or sleep off a drunk. My mom used to work across the street at Columbia Dry Goods, so I got to know it quite well; sneaking in to watch steaming scenes of intimacy (TV14 by today’s standards). The place wreaked of stale cigarette smoke, and various unpleasant body odors.

rayfrazier on March 19, 2014 at 7:10 am

Five cents was all it took to get you into the Iris Theater in the early 1940’s. Of course, if you wanted popcorn that would set you back another nickel. If you were really “flush” you might be able to get a sack full of those little wax bottles with juice inside. Suck the juice and chew the wax. What a deal. A nickel would also get you jujubes or a roll of Necco wafers. I liked the purple best.
The first nickel was the most important. You got a double-feature western or “shoot ‘em up”, as they were called in the 1930’s and 40’s. You also got 5 or 6 really good cartoons, a selected short subject like the “Three Stooges” or “Pete Smith Specialty” and another chapter of the current serial. Gene Autry made the first science fiction serial that included Martians coming to earth in a Western setting. The last scene of all serials featured a disastrous outcome for the hero such as a car going off a steep cliff. You had to come back next week to see how the hero escaped. He always did. You also got a Movie Tone Newsreel that featured the latest war news and it was always upbeat. The Newsreel was a good time to go back to the lobby for another treat. The film never stopped rolling unless the film or the projector broke. When you got to the point where you came in you might leave or you might stay to see Sunset Carson or Lash Larue shoot the bad guys one more time. Whenever you left, the movie went with you.

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