GCC Cross Creek Mall Cinemas I, II, III
419 Cross Creek Mall,
Fayetteville,
NC
28303
419 Cross Creek Mall,
Fayetteville,
NC
28303
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Opened on February 28, 1975, the Cross Creek Mall Cinemas was the second theatre in the state to open under General Cinema Corporation (the other GCC theatre was in Charlotte, and later on they would open in Greensboro, Winston-Salem and Raleigh.
This was GCC’s first venture in the eastern North Carolina market, about the same time, the Cross Creek Mall was opening as one of the largest indoor shopping centers in all of Fayetteville and Cumberland County. All auditoriums were equipped with the latest widescreen projection, along with luxurious push back seats, a large concession stand, a smoking lounge and an art gallery.
The opening attractions were “The Towering Inferno”, “The Stepford Wives” and “Harry and Tonto”. The theatre was the place to see a lot of blockbusters that played here, and it remained that way until it closed in the late-1990’s.
Contributed by
raymond
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Recent comments (view all 12 comments)
Excellent photo of the movie marquee at this General Cinema Theatre-Cross Creek Mall Cinemas I-II-III from 1981 or 1982.
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One of the showing on the marquee is for “Sharkey’s Machine” starring Burt Reynolds.
Excellent pictures of other General Cinema Theatres in North Carolina.
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I remember the Cross Creek Mall Cinema very well indeed. During my summer 1981 six week stint at Fort Bragg I often escaped to the Mall to enjoy a movie in air-conditioned comfort. At the time the Cross Creek Mall Cinema, and its neighbor at the Westwood Plaza, were the most modern movie theaters in the area. The first film I saw there was SUPERMAN II. No matter how corny you judge the second installment of the Christopher Reeves Superman franchise, it was absolute heaven to enjoy the film in a climate controled auditorium after the first week of exhausting Army training. Soon afterward I was back in the same auditorium for Mel Brooks' HISTORY OF THE WORLD.
At that time the Cross Creek Mall was, more or less, all by itself astride the All American Highway. A short few years later the area around Mall was awash in a sea of retail stores and fast food restaurants.
In the mid 1980’s I was back at Fort Bragg and made it to the Cross Creek to see John Candy in ARMED AND DANGEROUS. I remember at that time there was a large gaudy display in front of the theater advertising HOWARD THE DUCK.
Unfortunately the Cross Creek Cinema became a victim of General Cinemas' bankruptcy and ultimate collapse.
I went here to see Rocky III.
George Lucas' STAR WARS played here first-run as part of it’s exclusive engagement showing at the Cross Creek III on June 17,1977. It was one of five theatres in North Carolina that got the exclusive showing. Other cities within the state didn’t get the film until July 1st.
ALIENS played here first-run at the Cross Creek Mall Cinemas in July of 1986. It was shown on two screens with additional late shows on friday and saturday nights before a capacity crowd.
ctwrenn: ROCKY III played on 2 screens at Cross Creek Mall Cinemas to capacity crowds in 1982.
Steven Spielburg’s “E.T.” played at the neighbor Westwood Triple at Westwood Plaza in 1982.
According to a January 24, 2001, article by staff writer Marc Barnes of the Fayetteville Observer, the Cross Creek Mall Cinema 3 closed in 2001.
(Also, GC filed for bankruptcy in 2000, as did many theater chains.)
RE: about the Star Wars it also debuted in town over on Bragg Blvd at the King which was across from the old K-mart and Cape Fear Vet hospital