Panorama Theatre

229 Baronne Street,
New Orleans, LA 70112

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Panorama Theatre

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Opened in 1917, the Strand Theatre was Saenger’s star New Orleans house until the opening of the Saenger Theatre years later.

Originally, the Strand Theatre hosted vaudeville and stage acts as well as screening movies, had its own "concert orchestra" and housed a Wurlitzer Style 4 organ, which was later replaced with a 3 manual, 8 rank Robert Morton organ.

Decades later, in an attempt to lure away audiences from television, a vast curved screen was installed, and the Strand Theatre became New Orleans' first movie house to screen films in the "Todd A-O" process for several years and was renamed Panorama Theatre.

Unfortunately, the theater later fell into decline, was closed and later razed.

Contributed by Bryan Krefft

Recent comments (view all 2 comments)

joysmovies
joysmovies on May 25, 2008 at 3:17 pm

In 1937, Joy Houck leased the Strand Theatre and operated it until it closed in 1958. At this time, he re-named the theatre Joy Strand. I remember my father telling me that this was a popular spot for kids to go while playing hookie from school. Here’s a photo of the Joy Strand:
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Coate
Coate on February 16, 2010 at 10:31 am

<<< Decades later, in an attempt to lure away audiences from television, a vast curved screen was installed, and the Strand Theatre became New Orleans' first movie house to screen films in the “Todd A-O” process for several years. >>>

This is correct except that at that time the theater was called the Panorama.

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