Auto Cine Ruenes

2950 Southmost Road,
Brownsville, TX 78520

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1969 Ruenes Theater marquee

Viewing: Photo | Street View

Originally opened as the Fiesta Drive-In May 27, 1954, when it was operated by Claude Ezell & Assoc. It was later renamed by Ramon Ruenes II who owned theatres in Brownsville, Corpus Christi and San Antonio (Ruenes Drive-in Theatre Circuit). It was located on Southmost Road between 29th Street and 30th Street.

Contributed by Javier R. Garcia

Recent comments (view all 3 comments)

CSWalczak on October 21, 2012 at 8:13 am

A postcard view of the theater’s projection and concessions building as well as an area view pf the theater’s site can be found on its gallery page at

Brownsville_Station on March 24, 2013 at 2:46 pm

Here’s a link to YouTube that will show photos of this and other drive-in theaters of Brownsville, Texas.

dallasmovietheaters on June 12, 2015 at 9:03 pm

The Fiesta Drive-In, a Hispanic theater/English hybrid, was ready to launch on May 27, 1954 with the films, “Baile mi Rey” and “Copper Canyon.” The first film was in Spanish and the nightcap was in English. The 550-spot lot was augmented by a 200-seat area for walk-ups and those who just didn’t want to be in their cars. Texas Drive-In specialists Ezell and Associates Circuit who also owned the Star Drive-In in Brownsville were in charge. The theater would join the Stanley Warner Theatre Circuit and would go all Spanish-language. In February 1965, Ramon Runes Jr. On March 4, 1965, within his circuit the theatre became the Auto Cine Ruenes. Celebrating its 20th Anniversary and 31st overall, the Ruenes was the only Brownsville Drive-In remaining in 1985 and would be torn down prior to reaching its 25th Anniversary.

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