Bloomfield Theatre

34750 Woodward Avenue,
Birmingham, MI 48009

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Tinseltoes on July 13, 2012 at 8:07 am

Pictured in this 1956 trade report: boxoffice

kencmcintyre on January 15, 2009 at 6:01 pm

A gas station now occupies the theater’s former location. This is an item from Boxoffice magazine in January 1960:

Keith Musser moved from the Bloomfield to the Birmingham, and Alan Teicher, assistant at the Palms, was upped to manager of the Bloomfield. No replacement was made at the Palms, supervisor Gil Green reports.

Warren G. Harris
Warren G. Harris on July 13, 2007 at 6:16 am

The Bloomfield Theatre had Bennett & Straight as architects, according to the 1942 Film Daily Year Book, which also claims: “Completed early in 1941, this suburban Detroit house is owned by E.G. Newhall, and is leased to United Detroit Theater Corp. Located on the community’s main street, it is the result of refining a symmetrical two-story type theatre scheme. Planned as a 950-seat nabe house to be adequately furnished and equipped, it has little flamboyancy or nervous color display or mass. A good solution to unifying the stores and theater entry, it affords maximum store display and good poster frame space, yet entrances are open and inviting…The wide spread of the marquee creates an effective and exciting advertising area. The enlarging of the high illumination space eliminates the necessity of flood lighting. The enamel metal colors of blue, creme, and deep wine trim are designed to accent the scheme of masses rather than to break it up with applied decorations…The front wall encloses the fan room. Placing of this room over the entry resulted in a short discharge shaft to auditorium, using also the waste furring space over the raised ceiling of the lobby. The fan room floor is cantilevered out to support marquee construction and proved a good structural system with future possibilities. Decorated with simple patterns and soft colors, the interior boasts of blacklight murals over stage exit hoods, cove lighting in a high-ceilinged lobby, and a photo-electric automatic drinking fountain.” The FDYB’s editors cited the Bloomfield as one of the top “Architectural Achievements of 1941.”