Center Theatre

1517 Atlantic Avenue,
Atlantic City, NJ 08401

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center theatre

This theater, on Atlantic Avenue, next to the larger Hollywood Theatre. It was opened in 1914 as the Colonial Theatre. By 1941 it was operated by Warner Bros. Circuit Management Corp. It operated as the Colonial Theatre until 1954 when it was renamed the Center Theatre.

The Center Theatre was closed in July 1977.

Contributed by bryan

Recent comments (view all 21 comments)

emayfieldz
emayfieldz on May 12, 2007 at 4:55 pm

I was an usherette at the Center in the mid-1960s for two long-run films, “My Fair Lady” and “Lawrence of Arabia.” I believe they tried the long-runs to revitalize attendance. Can’t remember how long each one ran, but seems to me over 10 weeks each. Long enough for me to know every line of every character in each film!

edblank
edblank on May 27, 2008 at 7:18 pm

I had not realized that only the Atlantic Avenue theaters stayed open in the off-season.

kencmcintyre
kencmcintyre on April 6, 2009 at 9:26 pm

This is a 1968 photo when the Center was showing adult films. In the 1970s it was showing first run films, as I recall, circa 1974-1976.
http://tinyurl.com/cmpktt

rivoli157
rivoli157 on November 13, 2011 at 11:46 am

Summer 1969 Funny Girl was playing at the Center.I have pics but am unable to upload

TheALAN
TheALAN on April 15, 2014 at 11:58 pm

In case we missed something —

This theater opened as the Colonial Theatre in 1914, two blocks from the boardwalk. Located at 1517 Atlantic Avenue near Mississippi Avenue, it seated 1,391. Renamed the Center Theatre in 1954. Yes, the theater was capable of screening 70mm as it was equipped with 35mm/70mm Philips/Norelco projectors and Ashcraft Super Cinex carbon arc lamps. “Greased Lightning” starring Richard Pryor (Warner Bros.—July, 1977) was the last motion picture to be seen at the Center Theatre. The lettering was still on the marquee when the theatre was demolished. The site is now a part of Renaissance Plaza, a shopping center built in 1996. A KFC/Taco Bell now stands where the Center Theatre once stood.

Mikeoaklandpark
Mikeoaklandpark on April 17, 2014 at 9:02 am

Funny Girl was shown here in 70MM

Joe Vogel
Joe Vogel on April 24, 2014 at 10:53 pm

The August 9, 1913, issue of Motography had this item about the opening of a house called the Colonial Theatre, but it gives a different location for it:

“Crowds flocked to the handsome new Colonial theater at Atlantic avenue, between New York and Kentucky avenues, Atlantic City, the afternoon of July 2, to attend the opening performance. Words of praise were heard on all sides for the up-to-date manner in which the new house is to be conducted and for its general appearance. Six capital pictures are shown each afternoon and evening. Chris S. Hand is the able general manager of the house and he has a competent staff of assistants.”
I don’t know if the magazine just got the location wrong, or if there actually was another, short-lived Colonial Theatre a few blocks from this one.

MSC77
MSC77 on December 14, 2017 at 12:36 pm

Does anyone know/recall if “Camelot” had its Atlantic City roadshow run at this venue?

Mikeoaklandpark
Mikeoaklandpark on December 16, 2017 at 12:22 pm

I think Camelot played the Shore, but I am not 100% sure

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