MPAA “What is GMRX?” Theater Advertisement

Posted by movieman1966 on March 14, 2013 at 5:29 am

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movieman1966
movieman1966 on March 14, 2013 at 5:40 am

The MPAA released this theater ad in 1968 to introduce the rating system to moviegoers. The MPAA would make changes to the rating system two years later in 1970 with the M rating being replaced with the GP rating.

Chris Utley
Chris Utley on March 14, 2013 at 10:13 am

They need to revive the M rating. It’ll be the perfect fit for films which push the borderlines of PG-13 but not too intense for R.

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