New York Theatre
1482 Broadway,
New York,
NY
10036
1482 Broadway,
New York,
NY
10036
7 people favorited this theater
Showing 26 - 50 of 53 comments
Al… my fellow Times Square veteran and enthusiast… If you would be so kind, can you tell us if this theater was ever known as Cine 1 and 2 before it’s time as the Big Apple Theater? If not, could you offer a possible explanation for the words “Cine 1” seen either on or through the glass doors in the “Unknown Soldier” photo I posted above on July 5th, 2006?
HARD TO KILL and THE ROOKIE played first run at the City Cinema West Side (aka Agee, Cine, Show Follies).
My mistake, by the way… the Richard Basciano porn palace on 7th near 47th adjacent to the DeMille and known at one time as Cine 1 and 2 was called “Show Follies” in the late ‘80’s into the '90’s, not Show Palace.
For awhile, the Cine 1 & 2 at 7th & 47th showed first run mainstream films. I’ve got the photos. The Rookie w? Clint Eastwood; Hard To Kill w/ Steven Segal.
Don Rosen… Check out the “Unkown Soldier” photo I posted a few comments back… You can clearly make out “CINE 2” either on or through the right-most glass doorway into the theater. At first, I thought it was stenciled on the glass door… but I think now that it’s actually above the auditorium entrance which I think you can make out in the distance beyond the glass doors. There are two possibilities that come to mind: A) the theater was in fact once known as Cine 1 & Cine 2; or B) The word “Cine” only ever was employed inside the theater doors to distinquish the two auditoriums,
I don’t ever remember this being anything other than the Big Apple Theater in the ‘80’s and right up to its demolition. Additionally, I do know that the old Show Palace porn emporium next to the DeMille on 7th and 47th was known as Cine 1 & 2 and did show Spanish-language films just as Warren describes in the introduction for THIS theater. It’s possible that Warren was thinking of that other theater when composing the introduction for this one, but that “Unknow Soldier” photo sure does corroborate an association somehow with the name “Cine.”
I could be wrong, but I believe this theatre was never known as the Cine 1 & 2. That was the theatre next to the old DeMille Theatre at 7th Ave & 47th St. This theatre died as the Big Apple. I have a photo shortly before demolition.
This page features an image of the former Toffenetti’s building during a snow storm in 1996, after Nathan’s and the New York/Big Apple had been shuttered. The entrance to the theater would have been towards the right edge of the building in the storefront that appears to be open to the elements.
The six boarded up doors under the Nathan’s signage were set catty-corner to the intersection, at a 45 degree angle to both Broadway and 43rd Street. Keep that in mind when comparing the shot to this 1950 image that Warren had posted back on April 2, 2006.
Here’s a shot of the Big Apple marquee that was probably taken some time in the late ‘80’s, judging from the $2.99 price. It’s impossible to date this photo from the titles on the marquee.
Excellent point, Don! I didn’t catch that. This is a stretch, but perhaps that meant the box office itself did close for a brief period of time in the wee hours, but that patrons who were already inside for the “late show” were allowed to stay until the last of the “4 big adult hits” was completely over.
Did you also notice that the third of the four glass entrance doors must have been shattered or broken (shot at?) sometime prior to this photo? It’s somewhat obscured by the figure of the “unknown soldier” in the 2nd photo, but you can make out more clearly in the first image the the door is completely encased in a plastic covering. That must have made for an interesting story.
Interesting…the box office sign says “open 24 hours”…yet the box office opens at 9:45am. What do you do if you arrive for your porn fix at, say, 8am?
Here are two great late 1980’s shots by photographer Matt Weber (urbanphotos.com) depicting some of our boys from the military cruising Times Square looking for the fun in Fun City’s good old bad old days:
Three Gobs
The Unknown Soldier
Both shots feature the former New York theater’s turnstile entrance & outer vestibule as a back drop. This is when the theater was known as the Big Apple. If you look just above the “Best Porn in N.Y.C.” sign in the 2nd photo, you can just make out the sign “Sweetheart’s Big Apple Theater”. It seems “Sweetheart” also ran the 42nd Street Anco, according to another couple of Matt’s photos that I posted on the Anco’s page. It also seems like the word “Cine” is still stenciled on one of the theater’s glass doors (the one furthest right past the turnstile).
Thanks to Matt Weber for allowing me to share these photos with the CT community.
The New York showing mild dramas with ramped up marketing, 1957
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wow good for him , glad he is doing well..
I work with Steve in London. He is the CEO of Cineworld Cinemas, a British chain he started from scratch in 1996 that built 34 multiplexes in ten years. In 2004 Cineworld bought UGC Cinemas and is now 79 theatres strong. www.cineworld.co.uk
What ever happened to Steve Wiener from CO??
I see there are two Globes here (is the other one listed?). The one on 46th street went legit in 1957 after showing A FACE IN THE CROWD possibly prompting the PALACE decision to drop Vaudeville and play better films.
This one opened Russ Meyers VIXEN and THE MAGIC CHRISTIAN and may have been the FULTON for a while in the late 40’s. Can anyone confirm or correct me?
Something is not right here. The Globe was on 46th street, the Big Apple on 42nd and CANDY premiered at the Astor.
I look forward to it, Warren. I think it may be a true lost treasure and the kind of place this site truly was meant for. I do have an article somewhere about a fatal fire at the New York Theatre but perhaps it was a different location. I will try to dig it up.
Does anyone know anything about the Loews New York (Bdwy & 45th St)? It was showing movies full time by 1916 and apparently burned down the year this one opened. It had a roof garden advertised as the “New York Annex” that showed staggered showings of the film below, making it, in my book, the first twin theatre.
This listing should be updated to include Big Apple Theater as a previous name. I had beent hinking about creating a new listing because I couldn’t find “Big Apple” with the advanced search feature until I was drawn to read the “recent comment” by Warren.
Here it is when it was called the Big Apple
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On page 6-7 of “VE Day in Photographs” by Sean McKnight, there is a nice picture of Times Square taken on May 7, 1945. You can clearly see the marquee of the New York Theatre, which reads:
CARY GRANT LARAINE DAY
in MR. LUCKY
RAY MILLAND PAULETTE GODDARD
in THE LADY HAS PLANS
I’m trying to place this theatre – wasn’t this known as the Big Apple during its later years and a few doors down (to the right, on Broadway) from the former Nathan’s Famous restaurant?
In the early seventies they briefly played regular films at this theatre. I remember seeing “The Magic Christian” there.
I remember walking by this many times, I had forgotten all about it until reading this post.