Here is an item from Boxoffice magazine, May 1950:
Otto Jorgensen has reopened the Orpheum at Trementon after extensive remodeling. He has also taken over operations of the Main at Garland. Both are understood to have joined United Intermountain Theaters.
Here is an item from Boxoffice magazine, May 1950:
The Crown Theater at Price, formerly the Utah, is expected to open May 25 under the direction of the Salvarakis Brothers, who are understood to have Irving Gillman of United Intermountain Theaters as director of operations.
Here is an item from Boxoffice magazine, May 1950:
Burt Jones, manager of Fanchon & Marco’s Baldwin Theater in the Baldwin Hills area since it opened last August, resigned and headed for Oregon to go into business for himself, not show business, however. He’s been replaced at the Baldwin by Rube Wolf, Jr., son of the managing director of the Downtown Paramount.
Here is an item from Boxoffice magazine, May 1950:
Lou Goldstein, former film salesman connected at various times with several of the independent exchanges here, has leased the Roosevelt Theater on North Main Street from Max Gardens and will book Chinese language films into the house.
The Valley reopened in 1963 after being closed for three years. It then apparently closed again before 1970. Joe, you might want to add this as a new theater.
Here is an item in Boxoffice magazine, October 1963:
DESERT HOT SPRINGS-The city’s newest businessmen, William Wall and Hans David, have taken over management of the Desert Theater and are showing first-run product from Hollywood and Europe.
The Desert Theater was one of the first buildings erected in this California community and was built by Harry Plymire. For years, the situation was under the management of Bill Alford, but Mrs. Ruby K. Bonce, owner, directed it last year.
Here is an item in Boxoffice magazine, October 1963:
PHILADELPHIA-The Greenhill Theater has been selected as site of the American premiere of the new J. Arthur Rank comedy, “A Pair of Briefs”. The date for the premiere is October 16.
Here is an item in Boxoffice magazine, October 1963:
Jerry Littenberg, former Stanley Warner relief manager in this area, has resigned from that company to assume the manager’s duties at the Clifton Theater. Littenberg had been with SW for over a year and before that was associated with Skouras Theaters in the Bergen County area. He replaces Evan Thompson, a former Skouras man, who has now rejoined that circuit.
Here is an item from Boxoffice magazine, October 1963:
The Ideal Theater, neighborhood subsequent-run house, has closed. The manager, Clarence Danner, has connected with the Hicks-Baker theaters. The Ideal was one of the Schwaber theaters.
Here is an October 1955 item from Boxoffice magazine:
Fred Stein, who recently purchased the Major in Burbank from Sid Pink and asssociates, has appointed Larry Marcus manager of the house. Meanwhile, Pink has taken over the Grand in Anaheim, which in recent years has been open two days a week, specializing in Spanish-language films.
Here is an item from Boxoffice magazine, May 1950:
FRONT ROYAL-“Riding High” was held at the 997-seat Park for a full week. Benjamin T. Pitts said that following the world premiere patrons from the town and several nearby communities continued in a steady procession to the box office for every performance.
Here is an item from Boxoffice magazine, May 1950:
NEW YORK-The Embassy Newsreel Theater on Times Square will be renamed the Academy Award Theater early this summer and will switch its policy to presenting Academy Award-winning features, according to Norman W. Elson, president. The present plan is to present each film for at least a week’s run.
Here is an item from Boxoffice magazine, May 1950;
A tieup with the local Packard dealer helped “Cinderella” for Ben Adelman, manager of the Terminal Theater, Chicago. The promotion was tied in on the “Cinderella chooses a Packard because it rides like magic” slogan.
The dealer provided a new car bannered with a 17-foot sign and lettered with the slogan and playdates, which was driven around the city four days prior to opening. The Packard drove to schools in the immediate neighborhood where “Cinderella” distributed program announcements to youngsters.
Here is an item from Boxoffice magazine, May 1950:
To exploit “Mrs. Mike” at the Esquire Theater, Toledo, manager Frank Manente had a touring ballyhoo appear on buses, downtown stores and hotel lobbies. An oversize book, made up by the art department with lettering on the front and back covers, was carried by a theater employee.
Here is an item from Boxoffice magazine, May 1950:
Indianapolis youngsters turned out en masse for a special morning show promoted by Frank Paul, manager of the Lyric Theater. Easy Gwynn, popular disk jockey, sponsored a stage giveaway for the kids including Peter Rabbit’s Cottontail albums and passes.
Here is an item from Boxoffice magazine, May 1950:
Don Scott, manager of the Bell Theater, Marietta GA, attracted three times his average business with a special campaign for “Dumbo” and “Saludos Amigos”. Scott posted a six-sheet on the floor of the lobby, displayed a 30-foot banner out front, bought selected radio spot time for announcements, and used heralds and tack cards to exploit the playdates. Scene mats from both pictures were planted in local newspapers.
Here is an item from Boxoffice magazine, May 1950:
John Harvard, manager of the Strand, Winder GA, got a cost-free ballyhoo and plenty of publicity on behalf of “Song of India”. He obtained two elephants from Athens where a circus was quartered and used them on the street with banners. The stunt was paid for by local merchants and squared with theater advertising.
From Boxoffice magazine, May 1950:
One hundred seats were installed in the Osocales Theaters in Soquel, Charles J. and Robert L. Ide, owners, announced.
Here is an item from Boxoffice magazine, May 1950:
Otto Jorgensen has reopened the Orpheum at Trementon after extensive remodeling. He has also taken over operations of the Main at Garland. Both are understood to have joined United Intermountain Theaters.
Here is an item from Boxoffice magazine, May 1950:
The Crown Theater at Price, formerly the Utah, is expected to open May 25 under the direction of the Salvarakis Brothers, who are understood to have Irving Gillman of United Intermountain Theaters as director of operations.
Here is an item from Boxoffice magazine, May 1950:
Burt Jones, manager of Fanchon & Marco’s Baldwin Theater in the Baldwin Hills area since it opened last August, resigned and headed for Oregon to go into business for himself, not show business, however. He’s been replaced at the Baldwin by Rube Wolf, Jr., son of the managing director of the Downtown Paramount.
Here is an item from Boxoffice magazine, May 1950:
Art J. Thomas, who recently purchased the Lee in Long Beach and renamed it the Art, appointed Harold Stevert as manager of the house.
Here is an item from Boxoffice magazine, May 1950:
Lou Goldstein, former film salesman connected at various times with several of the independent exchanges here, has leased the Roosevelt Theater on North Main Street from Max Gardens and will book Chinese language films into the house.
I’ve seen that banquet hall marquee many times. I always wondered if that was a theater.
Here is an item in Boxoffice magazine, October 1963:
The Billiken, a new 550-car drive-in operated by Ed and Marie Hanby, opened in Anchorage, Alaska on September 1.
The Valley reopened in 1963 after being closed for three years. It then apparently closed again before 1970. Joe, you might want to add this as a new theater.
Here is an item in Boxoffice magazine, October 1963:
DESERT HOT SPRINGS-The city’s newest businessmen, William Wall and Hans David, have taken over management of the Desert Theater and are showing first-run product from Hollywood and Europe.
The Desert Theater was one of the first buildings erected in this California community and was built by Harry Plymire. For years, the situation was under the management of Bill Alford, but Mrs. Ruby K. Bonce, owner, directed it last year.
Here is an item in Boxoffice magazine, October 1963:
Skip Reagan has taken over the booking and buying chores for the Palomar, Town, Star and Crest Theaters in Oceanside for John and Robert Siegal.
The church is still there, according to Google. It doesn’t look very good, though. The marquee is missing some panels.
Here is an item in Boxoffice magazine, October 1963:
PHILADELPHIA-The Greenhill Theater has been selected as site of the American premiere of the new J. Arthur Rank comedy, “A Pair of Briefs”. The date for the premiere is October 16.
Here is an item in Boxoffice magazine, October 1963:
Jerry Littenberg, former Stanley Warner relief manager in this area, has resigned from that company to assume the manager’s duties at the Clifton Theater. Littenberg had been with SW for over a year and before that was associated with Skouras Theaters in the Bergen County area. He replaces Evan Thompson, a former Skouras man, who has now rejoined that circuit.
Here is an item from Boxoffice magazine, October 1963:
The Ideal Theater, neighborhood subsequent-run house, has closed. The manager, Clarence Danner, has connected with the Hicks-Baker theaters. The Ideal was one of the Schwaber theaters.
Here is an October 1955 item from Boxoffice magazine:
Fred Stein, who recently purchased the Major in Burbank from Sid Pink and asssociates, has appointed Larry Marcus manager of the house. Meanwhile, Pink has taken over the Grand in Anaheim, which in recent years has been open two days a week, specializing in Spanish-language films.
Here is an item from Boxoffice magazine, May 1950:
FRONT ROYAL-“Riding High” was held at the 997-seat Park for a full week. Benjamin T. Pitts said that following the world premiere patrons from the town and several nearby communities continued in a steady procession to the box office for every performance.
Here is an item from Boxoffice magazine, May 1950:
NEW YORK-The Embassy Newsreel Theater on Times Square will be renamed the Academy Award Theater early this summer and will switch its policy to presenting Academy Award-winning features, according to Norman W. Elson, president. The present plan is to present each film for at least a week’s run.
Here is an item from Boxoffice magazine, May 1950;
A tieup with the local Packard dealer helped “Cinderella” for Ben Adelman, manager of the Terminal Theater, Chicago. The promotion was tied in on the “Cinderella chooses a Packard because it rides like magic” slogan.
The dealer provided a new car bannered with a 17-foot sign and lettered with the slogan and playdates, which was driven around the city four days prior to opening. The Packard drove to schools in the immediate neighborhood where “Cinderella” distributed program announcements to youngsters.
Here is an item from Boxoffice magazine, May 1950:
To exploit “Mrs. Mike” at the Esquire Theater, Toledo, manager Frank Manente had a touring ballyhoo appear on buses, downtown stores and hotel lobbies. An oversize book, made up by the art department with lettering on the front and back covers, was carried by a theater employee.
Here is an item from Boxoffice magazine, May 1950:
Indianapolis youngsters turned out en masse for a special morning show promoted by Frank Paul, manager of the Lyric Theater. Easy Gwynn, popular disk jockey, sponsored a stage giveaway for the kids including Peter Rabbit’s Cottontail albums and passes.
Here is an item from Boxoffice magazine, May 1950:
Don Scott, manager of the Bell Theater, Marietta GA, attracted three times his average business with a special campaign for “Dumbo” and “Saludos Amigos”. Scott posted a six-sheet on the floor of the lobby, displayed a 30-foot banner out front, bought selected radio spot time for announcements, and used heralds and tack cards to exploit the playdates. Scene mats from both pictures were planted in local newspapers.
Here is an item from Boxoffice magazine, May 1950:
John Harvard, manager of the Strand, Winder GA, got a cost-free ballyhoo and plenty of publicity on behalf of “Song of India”. He obtained two elephants from Athens where a circus was quartered and used them on the street with banners. The stunt was paid for by local merchants and squared with theater advertising.
Style should be Pepto-Bismol.
The Horatio opened in May 1950.