A business license was issued for the Lyric in June 1975, perhaps to the last owners of the business, according to the Yuma Daily Sun:
There were seven business licenses issued by the city of
Yuma during the period of June 10 through 17. They were (excerpting):
Lyric Theater, Western Theaters of California, 211 Main St.
Also Plaza Theaters, 1560 4th Ave., Great Western Theaters
Inc. and James Jannapolous, owner Steven Lane, president;
Also known as Fox Liberty (?) per this 1931 newspaper article:
POPULAR PRICES AT
LIBERTY THEATRE
The re-opening of the Liberty theatre here Friday evening opens a
new era in entertainment for Centralia. The management of the
Twin City Theatres, of which the Liberty is a part, are opening the
Liberty to give Lewis county theatre patrons a family theatre with
real popular low price of twenty five cents. It is also the aim of the Liberty to play up-to-date first run pictures of high class. The Liberty will have three changes of program a week.
“Fifty Fathoms Deep”, a thrilling action picture with Jack Holl will be the opening attraction and will run Friday and Saturday.
Sept. 11 and 12, with a special matinee Saturday afternoon. “Fifty
Fathoms Deep” is a Northwest premiere showing at the Liberty
Theatre.
“Fifty Million Frenchmen” is the comedy attraction Sunday
and Monday. That inimitable team of clowns, Olsen and Johnson, are
the bright spots of “Fifty Million Frenchmen” and it has a world
wide reputation as being 1931’s greatest laugh picture.
Here is an excerpt from the Fresno Bee re the grand opening:
The Tower Theater, newest local amusement enterprise and
Fresno’s first large neighborhood motion picture house, will be
formally opened to the public at 1:30 o'clock tomorrow afternoon
at Olive and Wishon Avenues.
Construction work on the building, which also embraces
eight retail store premises in addition to the theater proper, has
Ijeen underway since Spring when long term leasing arrangements,
representing an eventual rental outlay of more than $200,000, were negotiated by the Fox West Coast Theaters, Inc.
Entire Block Included
The property includes the entire block bounded by Olive, Wishon,
•Linden and Fern Avenues, and includes a large, newly paved parking
lot adjoining the building which was erected at a cost approximating
$80,000, exclusive of the large amount of fixtures, equipment and
decorating.
Formerly the site of the Wishon Playground, the land and new
building are owned by A. Emory Wishon, formerly associated with
his father, the late A. G. Wishon, in the management of the San Joaquin,now a division of the Pacific Gas & Electric Company, of which Wishon was a vice president.
Many Notables Present
In Fresno for the opening of the theater are a number of figures
widely known in the Pacific Coast and the national amusement field,
among them Charles Skouras, presidentof the Fox West Coast concern;
Charles Buckley, vice president and general counsel; A. M
Bowles, Northern California division manager, and Nick O. Turner,
district manager.
The opening bill, with the performance starting at 2 P. M tomorrow,
will feature two pictures, Dancing Coed, in which Artie
Shaw, Lana Turner and Ann Rutherford are starred; and Henry Goes to
Arizona, with Virginia Weidler and Frank Morgan in the lead roles.
Rare woods from the tropics, gold beaten to the thinness of a hair,
and silver flattened to paper thickness went into making the intenor
of the Tower Theater one of the most beautiful on the West Coast.
Tiger wood, cut to a veneer and mounted on canvas, is used to decorate the lobby columns and to set off the walls which are paneled in a special variety of birch. Tropical woods go toward making up the lobby decorations. But it is in the theater decorations
itself that the work of the gold and silver beaters is apparent.
Several thousand square feet of ceiling and wall space is covered
with silver foil, and the interior columns, decorations on the
doors and rails and other fixtures are covered with gold leaf.
The gold and silver used in the decorations are estimated to have
cost several thousands of dollars.
A business license was issued for the Lyric in June 1975, perhaps to the last owners of the business, according to the Yuma Daily Sun:
There were seven business licenses issued by the city of
Yuma during the period of June 10 through 17. They were (excerpting):
Lyric Theater, Western Theaters of California, 211 Main St.
Also Plaza Theaters, 1560 4th Ave., Great Western Theaters
Inc. and James Jannapolous, owner Steven Lane, president;
Also known as Fox Liberty (?) per this 1931 newspaper article:
POPULAR PRICES AT
LIBERTY THEATRE
The re-opening of the Liberty theatre here Friday evening opens a
new era in entertainment for Centralia. The management of the
Twin City Theatres, of which the Liberty is a part, are opening the
Liberty to give Lewis county theatre patrons a family theatre with
real popular low price of twenty five cents. It is also the aim of the Liberty to play up-to-date first run pictures of high class. The Liberty will have three changes of program a week.
“Fifty Fathoms Deep”, a thrilling action picture with Jack Holl will be the opening attraction and will run Friday and Saturday.
Sept. 11 and 12, with a special matinee Saturday afternoon. “Fifty
Fathoms Deep” is a Northwest premiere showing at the Liberty
Theatre.
“Fifty Million Frenchmen” is the comedy attraction Sunday
and Monday. That inimitable team of clowns, Olsen and Johnson, are
the bright spots of “Fifty Million Frenchmen” and it has a world
wide reputation as being 1931’s greatest laugh picture.
Here is an excerpt from the Fresno Bee re the grand opening:
The Tower Theater, newest local amusement enterprise and
Fresno’s first large neighborhood motion picture house, will be
formally opened to the public at 1:30 o'clock tomorrow afternoon
at Olive and Wishon Avenues.
Construction work on the building, which also embraces
eight retail store premises in addition to the theater proper, has
Ijeen underway since Spring when long term leasing arrangements,
representing an eventual rental outlay of more than $200,000, were negotiated by the Fox West Coast Theaters, Inc.
Entire Block Included
The property includes the entire block bounded by Olive, Wishon,
•Linden and Fern Avenues, and includes a large, newly paved parking
lot adjoining the building which was erected at a cost approximating
$80,000, exclusive of the large amount of fixtures, equipment and
decorating.
Formerly the site of the Wishon Playground, the land and new
building are owned by A. Emory Wishon, formerly associated with
his father, the late A. G. Wishon, in the management of the San Joaquin,now a division of the Pacific Gas & Electric Company, of which Wishon was a vice president.
Many Notables Present
In Fresno for the opening of the theater are a number of figures
widely known in the Pacific Coast and the national amusement field,
among them Charles Skouras, presidentof the Fox West Coast concern;
Charles Buckley, vice president and general counsel; A. M
Bowles, Northern California division manager, and Nick O. Turner,
district manager.
The opening bill, with the performance starting at 2 P. M tomorrow,
will feature two pictures, Dancing Coed, in which Artie
Shaw, Lana Turner and Ann Rutherford are starred; and Henry Goes to
Arizona, with Virginia Weidler and Frank Morgan in the lead roles.
Rare woods from the tropics, gold beaten to the thinness of a hair,
and silver flattened to paper thickness went into making the intenor
of the Tower Theater one of the most beautiful on the West Coast.
Tiger wood, cut to a veneer and mounted on canvas, is used to decorate the lobby columns and to set off the walls which are paneled in a special variety of birch. Tropical woods go toward making up the lobby decorations. But it is in the theater decorations
itself that the work of the gold and silver beaters is apparent.
Several thousand square feet of ceiling and wall space is covered
with silver foil, and the interior columns, decorations on the
doors and rails and other fixtures are covered with gold leaf.
The gold and silver used in the decorations are estimated to have
cost several thousands of dollars.
Here is a 1964 newspaper ad:
http://tinyurl.com/yzq6pk
Here is a 1935 newspaper ad:
http://tinyurl.com/yngtfc
“Ben Hur” was playing in April 1970. Admission was 50 cents:
http://tinyurl.com/yb5a7u
Here is a newspaper ad from 1950:
http://tinyurl.com/ya7lfa
There is a 1950 ad for the Victory at the bottom of the page:
http://tinyurl.com/yz9tof
Here is a 1950 newspaper ad:
http://tinyurl.com/ydx9gp
Here is a 1952 newspaper ad for the Roxy:
http://tinyurl.com/sof4p
Here is a 1952 ad for the Capitol:
http://tinyurl.com/y63vnx
“Fantastic Voyage” was playing at the Liberty in 1967:
http://tinyurl.com/y47vj2
Here is a 1974 newspaper ad:
http://tinyurl.com/yluebj
The New View was showing “Bonnie and Clyde in January 1968:
http://tinyurl.com/ykhrs3
Here is a 1969 ad for the Sunset as well as some other Pussycat theaters:
http://tinyurl.com/yfagrr
Here is a 1956 ad for the Ritz. Note the racist campaign ad on the left – an unfortunate sign of the times.
http://tinyurl.com/ylpjge
Here is a 1951 newspaper ad for the Art:
http://tinyurl.com/y2vow6
Here is a 1960 as for the Uptown:
http://tinyurl.com/ufvf5
There is an ad for the Brayton in this 1948 newspaper:
http://tinyurl.com/ykk4pq
Here is a 1948 newspaper ad:
http://tinyurl.com/ydslr6
Here is a newspaper ad from 1922:
http://tinyurl.com/ydkzpj
There is a listing for the Rivoli in this 1922 issue of the La Crosse Tribune:
http://tinyurl.com/yg9auu
Here is a 1977 article about the State:
http://tinyurl.com/ybhvgk
Here is a 1926 ad for the Peoples:
http://tinyurl.com/y7wcpj
Here is a 1922 ad for the Lyric:
http://tinyurl.com/y36ovv