Before Miller’s California Theatre was built, there was a Miller’s Theatre a few doors farther south on Main Street. It can be glimpsed in this ca1917 photograph from the USC digital archive. The theatre’s rooftop sign is just below right center of the picture, and the top of the marquee just below that. A building on the left side of the street features a large, painted ad for the theatre on its wall.
The ornate front of Bard’s College Theatre can be seen in this July, 1928 photograph of Hill Street north from 5th Street, from the USC digital archive. The building to the theatre’s left is the old California Club, at the northwest corner of 5th and Hill, demolished to make way for the 1930 art deco Title Guarantee Building. The theatre may have been demolished at the same time.
The picture is definitely 8th Street. Hill Street has always been wider, with two traffic lanes each way, and in 1927 it had streetcar tracks. Also, the picture shows a short block. The north-south blocks downtown are almost twice as long as the east-west blocks.
Though I know that both demolition and construction could be rapid in those days before complex permit processes and frequent inspections became the norm, that the Times article of February 3 announces the immediate demolition of the existing building on the site, and the article of April 1 announces the opening of the new theatre, means that no more than two months passed between the announcement of the project and the opening of the theatre.
True, Santa Monica’s Fox Dome Theatre was rebuilt from scratch in less than two months in 1924, but it was an exception to the rule of construction schedules several months long, even for smaller buildings such as Bard’s 8th Street. Does the Times article of April 1 give any confirmation that the theatre was in a new building, constructed from the ground up? Without clear confirmation of that, I’m wondering if maybe William Gabel’s information that the building was merely remodeled might be correct after all, despite Lou Bard’s intentions for new construction as announced in the first Times article. Maybe Bard changed his mind about building anew, and settled on a quicker and less costly remodeling.
Then there is the photograph of the theatre to which stevebob linked in his comment of Nov. 30 (mislabeled by the USC archive as having been taken from 7th and Broadway, though it is clearly 8th Street that is shown.) The style of the building’s facade seems a bit old-fashioned for 1927, but it would have been quite fashionable for 1917.
There is also the problem of the attribution of the building to architect L.A. Smith. He had died by 1926, before Bard’s intentions to build this theatre were even announced. There’s no way he could have designed the theatre from the grave, but, if this were only a remodeling job, he could have designed the original 1917 restaurant building. If this was entirely new construction, it must not have been designed by Smith.
There were probably quite a few Woodleys in Los Angeles in those days. I’ve found that Frank Woodley was the real estate developer after whom Woodley Avenue in the San Fernando Valley was named. He also spent some time as a Los Angeles County supervisor and in the state legislature. He’s also mentioned in some early histories of Hollywood, though I don’t have access to the sources themselves, only references to them, so I don’t know the nature of his activity there. Real estate development seems likely. It’s possible that he and Robert Woodley were related, but I’ve been unable to find any information about R.W. online.
Ken, vokoban must be right about the address of the Optic. It was situated right where Main Street makes that little bend, which was about mid-block. The Art Theatre, at 551 South Main, was only a few doors south of the Optic. The Burbank, at 542 South Main, was immediately south of the bend. 523 is too low a number for the Optic’s location. In fact, 523 may have been the address of the Omar Theatre, which was a few doors north of the Optic.
The only references at the L.A. Public Library Regional History database to the Woodley Theatre on Broadway give its only other names as Victory (until 1920) and Mission (1920 to demolition.) There’s no indication of when the name was changed from Woodley to Victory. I suppose it might have been called the Optic at some point.
I’m a bit surprised that Mr. Woodley owned the Olympic, assuming that this was the Olympic on 8th Street. This was a later theatre than the Woodley or the Optic, and every early reference to it I’ve seen indicates that it was opened by Lou Bard.
ken mc: The Art was south of the Optic, which was itself south of the Omar. The Art was only a few doors north of 6th Street, and its site doesn’t show in the USC Archive picture.
A comment above suggests that the first movie theatre in the world was opened by George Melies in Paris, in 1896. In fact, Melies theatre (named Theatre Robert-Houdin), which he acquired in 1888, was a live performance venue, specializing in magic acts. Melies added movies to his programs in 1896, but continued to present the magic shows as well. Theatre Robert-Houdin, therefore, would not qualify as an actual movie theatre, any more than would the many Vaudeville houses and other theatres in the United States which began including early movies as part of their programs about the same time Melies did.
Thomas Tally’s Spring Street location was not the first theatre especially built for movies. As can be seen from the picture linked in the comment above by ken mc, this was the location of Tally’s Phonograph Parlor, which was a storefront arcade containing phonographs and primitive viewing machines through which an individual viewer could see “moving pictures” produced by means of a device which flipped through a series of still photographs on cards.
The room at the back was “Tally’s Theatre” which he opened in 1896, following the great success of the first exhibition of movies in Los Angeles, at the Orpheum Theatre (the Grand, on Main Street) earlier that year. Here is a quote from David Nasaw’s article on the early history of motion picture exhibition, published in the November, 1993 issue of American Heritage Magazine:[quote]“After two weeks of sold-out performances, the projector and its operators left the Orpheum for a tour of nearby vaudeville houses. But it turned out that theaters outside Los Angeles could not provide the electrical power needed to run the projector, so the machine was hauled back to Los Angeles and installed in the back of Thomas Tally’s amusement parlor.
“In the front of his store, Tally had set up automatic phonograph and peepshow machines that provided customers, for a nickel a play, with a few minutes of scratchy recorded sound or a few seconds of flickering moving images. Tally now partitioned off the back of his parlor for a ‘vitascope’ room.”[/quote]
It was Tally’s Electric Theatre at 262 South Main Street which was opened in 1902, and was the first permanent theatre in America built especially for the exhibition of movies. It proved not to be as permanent as Tally had hoped, though. The venture was a financial failure and, after six months of showing movies, Tally converted the house into a Vaudeville theatre.
This must be the theatre referred to in the December, 1917 issue of Architect & Engineer, which announced the erection of a “Class C theater to seat 1500 persons for Mr. James Hamblen; on Park street near Encinal Ave”
The August 22, 1936 issue of Motion Picture Herald mentions this theatre, but under the name Neptune Palace Theatre. The item says that Mr. Archur Richards would expend $8000 on alterations to the Neptune Palace Theatre in Alameda.
Motion Picture Herald issue of May 30, 1936, contained an item in its “Better Theatres” section announcing that Nasser Brothers intended to remodel the Strand, with plans by architect F.F. Amandes. If it re-opened little more than a month later, on July 10th of that year, the remodeling must not have been extensive.
I suspect the picture dated circa 1920 to be in error. One of the store fronts bears the words “…Liquor Company” on its awning, and prohibition was already in effect in 1920. Also, the building looks too new, and the street to tidy to depict a 1920 scene. This shot is probably a bit earlier- probably pre-WWI.
The 1919 date for the other picture raises some questions, too. David Belasco opened his new theatre on Hill Street in 1926, and yet this picture shows a blade sign on the old theatre that reads “Follies.” If this picture is from 1919, then Belsaco must have abandoned this theatre before his new one was built, or must have renamed the theatre himself while still operating it.
I see no evidence of construction around the site of the City Hall farther up Main Street, and I believe that clearance of those blocks had begun by 1926 (the building having been completed by April of 1928.) Also, the cars parked along the street don’t look like mid-late 1920’s models. The 1919 date for this photograph is probably correct.
That second picture is especially interesting. It shows the “Teatro Mexico” sign on the wall of the fly tower— or is that the back wall of the auditorium? I’ve ever seen a ground plan of the place, so I don’t know how far back from Main Street the auditorium began. Other early theatres, including the Mason, the Hippodrome and the Burbank all had their auditoriums well back from the street- partly occupying lots that actually fronted the next streets over. Everything on the block has been obliterated, so it would take an old ground plan (such as one of the Sanborn Insurance Maps) or an aerial photograph to find out how the theatre was arranged on its site.
richhd5: It’s not unusual for a good-sized city to have two theatres bearing the same name. This is probably a different Rialto than the one you attended on the other side of town, which apparently is not yet listed at Cinema Treasures.
You could add it to the database yourself. Just click the “Add Theatres” link at the top of this page and fill out the information on the web form. Don’t worry if you don’t know all the details of the theatre. Many theatres are posted here with only scant information, and other people then add what they know about it in comments.
You are not the only person who remembers the Rialto at Goodyear and Market. It is one of the theatres mentioned in the 1972 memoirs of Charles Hermann, a long-time Akron projectionist.
This is the order in which Sid Grauman acquired his theatres in Los Angeles: The Million Dollar was opened in 1918. In 1919, he acquired Quinn’s Rialto and had it remodeled (by William Woolett, architect of the Million Dollar and the Metropolitan.) In 1922, he opened the Egyptian Theatre in Hollywood. The Metropolitan opened in 1923. The Chinese was the last of his Los Angeles area theatres, opening in 1927.
Los Angeles grew rapidly during this period, the populations of both the city and the metropolitan area just about doubling in the decade before the onset of the depression in 1930. Financing was easily acquired for all sorts of building projects, and the tremendous popularity of both vaudeville and movies made big theatres a very profitable investment at the time.
I just noticed a typo in the third paragraph of the theatre’s description. The appearance by Edwin Booth was not in 1877 (before the theatre even opened!), but in 1887.
ken mc: The library must have mislabeled the picture to which you linked in your Nov 30 comment. It has to be earlier than 1936. The picture shows above the theatre entrance the name “Grand Opera House” which, by 1936, had not been used for decades. From the pristine condition of the white stone facade (and the floor-length dress of the woman at the far left), I’d guess that the picture actually shows the theatre within a few years of its 1884 opening.
If you refer to the concave wall with giant fluting above the marquee, that was a common feature of many buildings, whether theatres or retail shops, all around Los Angeles during the Art Moderne period. Another theatre with a similar feature was the Arden in Lynwood, a few miles southeast of downtown. If you refer to that splendid round marquee, that was a feature of several theatres that occupied corner locations, including the RKO Hillstreet, the Warner Downtown, and the Wiltern.
Ah, much improved. I see that the recent comments are no longer showing discrepancies either. The caching system is more sophisticated than I’d expected.
Yay caching! The site seems much speedier to me, so far.
To Lost Memory: The discrepancy you noticed in the number of updated theatres from one page to another is probably not a bug; it’s most likely just characteristic of the way caching works on the site. You’ll notice that the list of recent comments differs on various pages, too. I suspect this is because a page is re-cached complete, including its sidebar, at the time a new comment is made. Thus, the recent comments and updated theatres and all the other sections in the sidebars are cached just as they are at that moment. If you go from a page which was cached five minutes ago, it shows sidebar updates to that moment. If you then go to a page that was cached twenty minutes earlier, that page will show the sidebar updates as they were those twenty minutes ago.
This could probably be changed if the sidebars are loaded separately from the rest of the page, but it might not be worth the trouble to make the major change in the site’s design that might be needed to do that, merely to eliminate something that isn’t really much of a problem. Personally, I don’t mind the discrepancies at all. They’re a small price for such a great improvement in performance.
The correct name of the architect of the Fox Westwood Village Theatre is Percy Parke Lewis. P.P. Lewis was granted a certificate to practice architecture in California in May of 1924. In 1928, he became a charter member of the Certified Architects Association of Beverly Hills. As far as I’ve been able to learn, the Village was his only theatre project. I’ve found references to his designs for Christian Science Churches in West Los Angeles (1934) and Beverly Hills (1938- this in association with engineer Floyd Stanbery); a 1930 residence in West Los Angeles; and a Westwood Village store building for the Potter Hardware Company, also 1930.
The Village Theatre was a joint project of Fox-West Coast Theatres and the Janss Investment Company, developers of Westwood Village. Ground was broken for the theatre in November, 1930, and it opened on August 14th, 1931.
Before Miller’s California Theatre was built, there was a Miller’s Theatre a few doors farther south on Main Street. It can be glimpsed in this ca1917 photograph from the USC digital archive. The theatre’s rooftop sign is just below right center of the picture, and the top of the marquee just below that. A building on the left side of the street features a large, painted ad for the theatre on its wall.
The ornate front of Bard’s College Theatre can be seen in this July, 1928 photograph of Hill Street north from 5th Street, from the USC digital archive. The building to the theatre’s left is the old California Club, at the northwest corner of 5th and Hill, demolished to make way for the 1930 art deco Title Guarantee Building. The theatre may have been demolished at the same time.
The picture is definitely 8th Street. Hill Street has always been wider, with two traffic lanes each way, and in 1927 it had streetcar tracks. Also, the picture shows a short block. The north-south blocks downtown are almost twice as long as the east-west blocks.
What a queer (1;2) name for a town!
And, another recent photo of the Bad Axe Theater, from a photostream at Flickr (I see a couple of other theaters in there, too.)
Though I know that both demolition and construction could be rapid in those days before complex permit processes and frequent inspections became the norm, that the Times article of February 3 announces the immediate demolition of the existing building on the site, and the article of April 1 announces the opening of the new theatre, means that no more than two months passed between the announcement of the project and the opening of the theatre.
True, Santa Monica’s Fox Dome Theatre was rebuilt from scratch in less than two months in 1924, but it was an exception to the rule of construction schedules several months long, even for smaller buildings such as Bard’s 8th Street. Does the Times article of April 1 give any confirmation that the theatre was in a new building, constructed from the ground up? Without clear confirmation of that, I’m wondering if maybe William Gabel’s information that the building was merely remodeled might be correct after all, despite Lou Bard’s intentions for new construction as announced in the first Times article. Maybe Bard changed his mind about building anew, and settled on a quicker and less costly remodeling.
Then there is the photograph of the theatre to which stevebob linked in his comment of Nov. 30 (mislabeled by the USC archive as having been taken from 7th and Broadway, though it is clearly 8th Street that is shown.) The style of the building’s facade seems a bit old-fashioned for 1927, but it would have been quite fashionable for 1917.
There is also the problem of the attribution of the building to architect L.A. Smith. He had died by 1926, before Bard’s intentions to build this theatre were even announced. There’s no way he could have designed the theatre from the grave, but, if this were only a remodeling job, he could have designed the original 1917 restaurant building. If this was entirely new construction, it must not have been designed by Smith.
There were probably quite a few Woodleys in Los Angeles in those days. I’ve found that Frank Woodley was the real estate developer after whom Woodley Avenue in the San Fernando Valley was named. He also spent some time as a Los Angeles County supervisor and in the state legislature. He’s also mentioned in some early histories of Hollywood, though I don’t have access to the sources themselves, only references to them, so I don’t know the nature of his activity there. Real estate development seems likely. It’s possible that he and Robert Woodley were related, but I’ve been unable to find any information about R.W. online.
Ken, vokoban must be right about the address of the Optic. It was situated right where Main Street makes that little bend, which was about mid-block. The Art Theatre, at 551 South Main, was only a few doors south of the Optic. The Burbank, at 542 South Main, was immediately south of the bend. 523 is too low a number for the Optic’s location. In fact, 523 may have been the address of the Omar Theatre, which was a few doors north of the Optic.
The only references at the L.A. Public Library Regional History database to the Woodley Theatre on Broadway give its only other names as Victory (until 1920) and Mission (1920 to demolition.) There’s no indication of when the name was changed from Woodley to Victory. I suppose it might have been called the Optic at some point.
I’m a bit surprised that Mr. Woodley owned the Olympic, assuming that this was the Olympic on 8th Street. This was a later theatre than the Woodley or the Optic, and every early reference to it I’ve seen indicates that it was opened by Lou Bard.
ken mc: The Art was south of the Optic, which was itself south of the Omar. The Art was only a few doors north of 6th Street, and its site doesn’t show in the USC Archive picture.
A comment above suggests that the first movie theatre in the world was opened by George Melies in Paris, in 1896. In fact, Melies theatre (named Theatre Robert-Houdin), which he acquired in 1888, was a live performance venue, specializing in magic acts. Melies added movies to his programs in 1896, but continued to present the magic shows as well. Theatre Robert-Houdin, therefore, would not qualify as an actual movie theatre, any more than would the many Vaudeville houses and other theatres in the United States which began including early movies as part of their programs about the same time Melies did.
Here is a page about Melies and his early work in the development of movies.
Thomas Tally’s Spring Street location was not the first theatre especially built for movies. As can be seen from the picture linked in the comment above by ken mc, this was the location of Tally’s Phonograph Parlor, which was a storefront arcade containing phonographs and primitive viewing machines through which an individual viewer could see “moving pictures” produced by means of a device which flipped through a series of still photographs on cards.
The room at the back was “Tally’s Theatre” which he opened in 1896, following the great success of the first exhibition of movies in Los Angeles, at the Orpheum Theatre (the Grand, on Main Street) earlier that year. Here is a quote from David Nasaw’s article on the early history of motion picture exhibition, published in the November, 1993 issue of American Heritage Magazine:[quote]“After two weeks of sold-out performances, the projector and its operators left the Orpheum for a tour of nearby vaudeville houses. But it turned out that theaters outside Los Angeles could not provide the electrical power needed to run the projector, so the machine was hauled back to Los Angeles and installed in the back of Thomas Tally’s amusement parlor.
“In the front of his store, Tally had set up automatic phonograph and peepshow machines that provided customers, for a nickel a play, with a few minutes of scratchy recorded sound or a few seconds of flickering moving images. Tally now partitioned off the back of his parlor for a ‘vitascope’ room.”[/quote]
It was Tally’s Electric Theatre at 262 South Main Street which was opened in 1902, and was the first permanent theatre in America built especially for the exhibition of movies. It proved not to be as permanent as Tally had hoped, though. The venture was a financial failure and, after six months of showing movies, Tally converted the house into a Vaudeville theatre.
The L.A. Public Library’s photo database includes a number of pictures of Loew’s State under construction, including this one.
This must be the theatre referred to in the December, 1917 issue of Architect & Engineer, which announced the erection of a “Class C theater to seat 1500 persons for Mr. James Hamblen; on Park street near Encinal Ave”
The August 22, 1936 issue of Motion Picture Herald mentions this theatre, but under the name Neptune Palace Theatre. The item says that Mr. Archur Richards would expend $8000 on alterations to the Neptune Palace Theatre in Alameda.
Motion Picture Herald issue of May 30, 1936, contained an item in its “Better Theatres” section announcing that Nasser Brothers intended to remodel the Strand, with plans by architect F.F. Amandes. If it re-opened little more than a month later, on July 10th of that year, the remodeling must not have been extensive.
I suspect the picture dated circa 1920 to be in error. One of the store fronts bears the words “…Liquor Company” on its awning, and prohibition was already in effect in 1920. Also, the building looks too new, and the street to tidy to depict a 1920 scene. This shot is probably a bit earlier- probably pre-WWI.
The 1919 date for the other picture raises some questions, too. David Belasco opened his new theatre on Hill Street in 1926, and yet this picture shows a blade sign on the old theatre that reads “Follies.” If this picture is from 1919, then Belsaco must have abandoned this theatre before his new one was built, or must have renamed the theatre himself while still operating it.
I see no evidence of construction around the site of the City Hall farther up Main Street, and I believe that clearance of those blocks had begun by 1926 (the building having been completed by April of 1928.) Also, the cars parked along the street don’t look like mid-late 1920’s models. The 1919 date for this photograph is probably correct.
That second picture is especially interesting. It shows the “Teatro Mexico” sign on the wall of the fly tower— or is that the back wall of the auditorium? I’ve ever seen a ground plan of the place, so I don’t know how far back from Main Street the auditorium began. Other early theatres, including the Mason, the Hippodrome and the Burbank all had their auditoriums well back from the street- partly occupying lots that actually fronted the next streets over. Everything on the block has been obliterated, so it would take an old ground plan (such as one of the Sanborn Insurance Maps) or an aerial photograph to find out how the theatre was arranged on its site.
richhd5: It’s not unusual for a good-sized city to have two theatres bearing the same name. This is probably a different Rialto than the one you attended on the other side of town, which apparently is not yet listed at Cinema Treasures.
You could add it to the database yourself. Just click the “Add Theatres” link at the top of this page and fill out the information on the web form. Don’t worry if you don’t know all the details of the theatre. Many theatres are posted here with only scant information, and other people then add what they know about it in comments.
You are not the only person who remembers the Rialto at Goodyear and Market. It is one of the theatres mentioned in the 1972 memoirs of Charles Hermann, a long-time Akron projectionist.
This is the order in which Sid Grauman acquired his theatres in Los Angeles: The Million Dollar was opened in 1918. In 1919, he acquired Quinn’s Rialto and had it remodeled (by William Woolett, architect of the Million Dollar and the Metropolitan.) In 1922, he opened the Egyptian Theatre in Hollywood. The Metropolitan opened in 1923. The Chinese was the last of his Los Angeles area theatres, opening in 1927.
Los Angeles grew rapidly during this period, the populations of both the city and the metropolitan area just about doubling in the decade before the onset of the depression in 1930. Financing was easily acquired for all sorts of building projects, and the tremendous popularity of both vaudeville and movies made big theatres a very profitable investment at the time.
I just noticed a typo in the third paragraph of the theatre’s description. The appearance by Edwin Booth was not in 1877 (before the theatre even opened!), but in 1887.
ken mc: The library must have mislabeled the picture to which you linked in your Nov 30 comment. It has to be earlier than 1936. The picture shows above the theatre entrance the name “Grand Opera House” which, by 1936, had not been used for decades. From the pristine condition of the white stone facade (and the floor-length dress of the woman at the far left), I’d guess that the picture actually shows the theatre within a few years of its 1884 opening.
If you refer to the concave wall with giant fluting above the marquee, that was a common feature of many buildings, whether theatres or retail shops, all around Los Angeles during the Art Moderne period. Another theatre with a similar feature was the Arden in Lynwood, a few miles southeast of downtown. If you refer to that splendid round marquee, that was a feature of several theatres that occupied corner locations, including the RKO Hillstreet, the Warner Downtown, and the Wiltern.
The Wardman is listed here as Whittier Village Cinemas. It’s still open, and has been multiplexed.
Ah, much improved. I see that the recent comments are no longer showing discrepancies either. The caching system is more sophisticated than I’d expected.
Yay caching! The site seems much speedier to me, so far.
To Lost Memory: The discrepancy you noticed in the number of updated theatres from one page to another is probably not a bug; it’s most likely just characteristic of the way caching works on the site. You’ll notice that the list of recent comments differs on various pages, too. I suspect this is because a page is re-cached complete, including its sidebar, at the time a new comment is made. Thus, the recent comments and updated theatres and all the other sections in the sidebars are cached just as they are at that moment. If you go from a page which was cached five minutes ago, it shows sidebar updates to that moment. If you then go to a page that was cached twenty minutes earlier, that page will show the sidebar updates as they were those twenty minutes ago.
This could probably be changed if the sidebars are loaded separately from the rest of the page, but it might not be worth the trouble to make the major change in the site’s design that might be needed to do that, merely to eliminate something that isn’t really much of a problem. Personally, I don’t mind the discrepancies at all. They’re a small price for such a great improvement in performance.
A brief history of the No Nothing Cinema, from the web site Shaping San Francisco, which also features, among its extensive collection of vintage photographs, a few pictures of other San Francisco theatres.
The correct name of the architect of the Fox Westwood Village Theatre is Percy Parke Lewis. P.P. Lewis was granted a certificate to practice architecture in California in May of 1924. In 1928, he became a charter member of the Certified Architects Association of Beverly Hills. As far as I’ve been able to learn, the Village was his only theatre project. I’ve found references to his designs for Christian Science Churches in West Los Angeles (1934) and Beverly Hills (1938- this in association with engineer Floyd Stanbery); a 1930 residence in West Los Angeles; and a Westwood Village store building for the Potter Hardware Company, also 1930.
The Village Theatre was a joint project of Fox-West Coast Theatres and the Janss Investment Company, developers of Westwood Village. Ground was broken for the theatre in November, 1930, and it opened on August 14th, 1931.