Regal Times Square
247 W. 42nd Street,
New York,
NY
10036
247 W. 42nd Street,
New York,
NY
10036
31 people
favorited this theater
Showing 176 - 200 of 356 comments
I was on the Duece with the kiddies for our last show of the season at the New Vic on Friday night and I snapped these shots of the new Regal signage:
Regal 1
Regal 2
Regal 3
Regal 4
Regal 5
Doesn’t look like there was any damage to the marquee – I think the scaffolding in place is merely to protect pedestrians while the sign was refitted. Looks like the canopy was somewhat redesigned as well. Compare the photos above to this photo
from this past December. The Regal design actually has more flair to it.
It would also seem that the “42nd St.” sign that came down from the center projection of the canopy was removed on purpose. Evidently, the name of the theater is to be the matter-of-fact non-descript “Regal Cinemas 13.” I hate to say it – if only because at least the old name gave this place a unique identity – but the name at the top of this page should probably be updated to reflect that.
And as marquees go, this one is pretty high off the ground. It would have to be a really BIG truck, like the huge ones used in strip-mining, to crash into it.
what’s frightening about that photo is that the theater is straight across from the competition, the AMC. How are the AMC-owned Loews theaters doing against their own brand? I guess Regal has an excellent way of acquiring chains much like Clearview does with smaller theaters in the metro area.
According to this link posted by Dave-bronx in 2005, it just said “42nd St.”, so it does look like name change if the piece was removed intentionally.
View link
The piece that’s missing in the center of the marquee used to say something like “Loew’s 42nd Street” so I guess they are still waiting for the replacement part that will say “Regal.”
That said, the big Regal letters atop the marquee really brighten it up; now they need improved video monitors (that tell the names of the features, etc.) and the outside will be all spiffed up.
can anyone send me a link to a picture of the regal theater?
The neon crowns look great! What an improvement!
The shed under the “REGAL” sign is partially gone and it looks like something (truck or bus) hit the marquee and damaged the front.
that’s cool.
They have also added two crown shaped signs at the bases next to the marquees.
how does this theater do against the big amc?
Well the new sign above the marquee is being installed today. It reads REGAL in large red letters and under that Cinemas. All in all the rest of the marquee main frame will stay the same. They might add a few more neon/ flashing light to it.
There’s a construction shed up under the marquee, so maybe they’re replacing it. It always looked like an bulky afterthought, anyway, compared to the elegant facade and vertical sign, so anything else would be an improvement.
theatre has new seats and refurbished the cinemas
Today there is a new banner under the marquee of the theatre that says “Regal Cinemas 13” with something like Always doing things Bigger.
Loews was always having problems with their sign! Everything is junk today!
It’s been up for almost a week now. With all that waiting to see what they had planned for it. Well a small part/panel of the L on the westside of the sign was out this morning. They don’t make them like they use too.
Yes saw it today! Different type of lighting, but it looks good! Surprised there was no crown on it! lol
The large vertical sign is back up and running again as of yesterday. It looks pretty much like the former one.
How could they not? That would be incredible advertising for Reagal. It even has the same number of letters as Loews! It would also be the quickest way for people to identify this theater with Regal and not Loews. It would be incredibly stupid not to restore the vertical marquee, especially when we’re talking about a Times Sqaure theater on 42nd St!
Hope they put the large sign up again!
About an hour ago they finished removing the red LOEWS letters from the top of the marquee. Right now all thats left is the 42nd Street neon lettering and the regular marquee signage.
They should put a huge crown next to the REGAL sign, because Regal’s logo is a crown!!!
Just drove by the E Walk, the LOEWS letters have been taken out of the large Vertical sign , It is just a big gray skeleton now with no lights or letters! They will probably be replaced with REGAL , hopefully they will not take it down, as it is a great sign!
Just drove by the E Walk, the LOEWS letters have been taken out of the large Vertical sign , It is just a big gray skeleton now with no lights or letters! They will probably be replaced with REGAL , hopefully they will not take it down, as it is a great sign!