Great post Ron Pierce. Very informative. You mentioned the Cabart as well as the Rivoli, State and Towne theaters became part of Pacific Theaters in 1960. With the Cabart closing in November of 1961 and operating only on Friday, Saturday and Sunday at that time, do you have any information as to why the Cabart closed? Lack of business perhaps or no agreeable lease renewal terms? I have searched through newspaper files up to Dec 31, 1977 and never found mention of the Cabart closing except for the word CLOSED under the Pacific Theater banner the week after it was closed.
Thanks dallasmovietheaters for your April 19, 2021 post about the Santa Fe Theatre. Great information and so little in the way of information about this theatre as well as the rarity of photos.
Thanks for another great photo. Would love to see more, especially if any interior photos exist. Also like to communicate with you about this wonderful theatre.
Great post dallasmovietheaters. Thanks for posting those great ads and feel free to contact me about any other ads or photos or stories about the Cabart.
Another fantastic post. Again, thanks for posting and again, would love to know where you found this ad as well as the others. Perhaps you have more ads or photos?
Mark Goodrich – Did some research on your question about when the Atlantic stopped showing traditional movies. Last ad I have found for the Atlantic showing traditional movies was December 29, 1972. Double feature, “Greatest Story Ever Told” plus “The Ten Commandments.” Any seat any time, 99 cents, kids 49 cents. Then I find no ads for the Atlantic until June 9, 1973 which stated “Adults only, get acquainted admission $2.00.” Unfortunately I have been unable to find any photos of the Atlantic when it operated as a traditional movie house. Remember attending several “kiddie matinee” programs there back in the 1960’s. A beautiful theater but considered by most as second rate compared to the Towne & Crest Theaters.
According to the May 22, 1922 edition of the Daily Telegram, the opening date of the Dale Theatre was June 1, 1922. The titled story, “Dale Theatre, first in East Long Beach, is to open June 1, 1922.” Still researching the Dale Theatre hoping to find stories, photos and also the closing date.
Follow up research indicated the actual opening date of the Cabart was Oct 15, 1936. Press Telegram newspaper of that date had a titled story “Cabart Theater opening marks new advance of Anaheim Street.” Next day edition of the Press Telegram had a titled story “Long Beach’s new, ultra modern playhouse; throngs greet Cabart Theater dedication. The July 12, 1936 edition of the Press Telegram had a titled story "Work is started on movie house costing $75,000; on sw corner of Anaheim & Junipero – structure leased to Cabart firm for 15 years. Wondering if following a 15 year lease, if lease was renewed for 10 years and then not renewed again, causing the closure after final performances on November 12, 1961? Still researching the Cabart, still looking for photos, stories, etc.
Since my last post, Oct 6, 2014, I have perused Long Beach newspapers on microfilm through June of 1973. The last advertisement I found for the Brayton Theatre was Tuesday February 16, 1971. Double feature of “Sand Pebbles” and “The Undefeated.” Ad indicated theatre opens M-S 6:30 Sunday 12:30. Since most theatres changed their programs on Wednesday, I presume this would have been the last day of operation for the Brayton.
I’m currently going through several Long Beach newspapers that are on microfilm. The period I have access to covers 1938-1977. I found the “newly opened” Brayton Theatre advertising from approximately Aug 6, 1969 through approximately Sep 16, 1969. At that period of time they were charging adults 99 cents and kids 49 cents. During this short run, they went from family friendly double features to adult only double features and apparently closed down for awhile. Found more advertising running from November 13, 1970 through mid February 1971. Any seat, any time 49 cents, mostly family friendly double features and kid shows on Saturdays that included 10 cartoons. Will post again if I find anything further.
“River of No Return” & “Hell Raiders” (of the deep) played September 1-7, 1954. Final double feature of “Onionhead” & “Perfect Furlough” played final time on November 12, 1961. Still looking for photos or communication of and about the iconic Cabart.
The dates that the double feature shown on the photo played at the Cabart were September 1st through September 7th 1954. “Dial M For Murder” played the following week even though the marquee indicates “Valley of the Kings. The last day of operation for the Cabart was Sunday November 12th, 1961. "Onionhead” with Andy Griffith and “Perfect Furlough” with Tony Curtis was the final double feature at this iconic neighborhood theatre. If William, the person who posted this photo would contact me @ I would like to communicate with you. Anyone who has photos or remembers the great days of the Cabart, feel free to contact me.
I’m seeking more information about the Santa Fe as well as the Cabart. I do know the Santa Fe opened on Wednesday May 29, 1946. Not sure about closing date. I remember hearing rumors about drugs being sold at the snack bar if you knew the right people and that led to the closure. Fairly safe to say that was probably just gossip being spread possibly in the lobbies of other neighborhood theatres like the Towne, Crest, Atlantic, Lakewood and Cabart. Anyone remember hearing about this?
The Cabart was (and still is) my all time favorite theater. I fondly remember attending Saturday Kiddie Matinee programs with color cartoons, serial chapter and a double feature. I’m looking for photos and any home movies that anyone might like to share. Seems the photo on this page is the only one in existence but perhaps somebody has something stashed away. Any exterior or interior photos or film footage from any time frame would be wonderful. Also looking for same of any other Long Beach Theaters from days gone by.
Great post Ron Pierce. Very informative. You mentioned the Cabart as well as the Rivoli, State and Towne theaters became part of Pacific Theaters in 1960. With the Cabart closing in November of 1961 and operating only on Friday, Saturday and Sunday at that time, do you have any information as to why the Cabart closed? Lack of business perhaps or no agreeable lease renewal terms? I have searched through newspaper files up to Dec 31, 1977 and never found mention of the Cabart closing except for the word CLOSED under the Pacific Theater banner the week after it was closed.
Thanks dallasmovietheaters for your April 19, 2021 post about the Santa Fe Theatre. Great information and so little in the way of information about this theatre as well as the rarity of photos.
Thanks for another great photo. Would love to see more, especially if any interior photos exist. Also like to communicate with you about this wonderful theatre.
Great post dallasmovietheaters. Thanks for posting those great ads and feel free to contact me about any other ads or photos or stories about the Cabart.
Another fantastic post. Again, thanks for posting and again, would love to know where you found this ad as well as the others. Perhaps you have more ads or photos?
Fantastic ad. Thanks for posting. Can you reveal where you found this?
Mark Goodrich – Did some research on your question about when the Atlantic stopped showing traditional movies. Last ad I have found for the Atlantic showing traditional movies was December 29, 1972. Double feature, “Greatest Story Ever Told” plus “The Ten Commandments.” Any seat any time, 99 cents, kids 49 cents. Then I find no ads for the Atlantic until June 9, 1973 which stated “Adults only, get acquainted admission $2.00.” Unfortunately I have been unable to find any photos of the Atlantic when it operated as a traditional movie house. Remember attending several “kiddie matinee” programs there back in the 1960’s. A beautiful theater but considered by most as second rate compared to the Towne & Crest Theaters.
I just added a 1936 photo of the opening day of the Cabart. This is only the second photo I’ve seen of this wonderful neighborhood theater.
According to the May 22, 1922 edition of the Daily Telegram, the opening date of the Dale Theatre was June 1, 1922. The titled story, “Dale Theatre, first in East Long Beach, is to open June 1, 1922.” Still researching the Dale Theatre hoping to find stories, photos and also the closing date.
Follow up research indicated the actual opening date of the Cabart was Oct 15, 1936. Press Telegram newspaper of that date had a titled story “Cabart Theater opening marks new advance of Anaheim Street.” Next day edition of the Press Telegram had a titled story “Long Beach’s new, ultra modern playhouse; throngs greet Cabart Theater dedication. The July 12, 1936 edition of the Press Telegram had a titled story "Work is started on movie house costing $75,000; on sw corner of Anaheim & Junipero – structure leased to Cabart firm for 15 years. Wondering if following a 15 year lease, if lease was renewed for 10 years and then not renewed again, causing the closure after final performances on November 12, 1961? Still researching the Cabart, still looking for photos, stories, etc.
Since my last post, Oct 6, 2014, I have perused Long Beach newspapers on microfilm through June of 1973. The last advertisement I found for the Brayton Theatre was Tuesday February 16, 1971. Double feature of “Sand Pebbles” and “The Undefeated.” Ad indicated theatre opens M-S 6:30 Sunday 12:30. Since most theatres changed their programs on Wednesday, I presume this would have been the last day of operation for the Brayton.
I’m currently going through several Long Beach newspapers that are on microfilm. The period I have access to covers 1938-1977. I found the “newly opened” Brayton Theatre advertising from approximately Aug 6, 1969 through approximately Sep 16, 1969. At that period of time they were charging adults 99 cents and kids 49 cents. During this short run, they went from family friendly double features to adult only double features and apparently closed down for awhile. Found more advertising running from November 13, 1970 through mid February 1971. Any seat, any time 49 cents, mostly family friendly double features and kid shows on Saturdays that included 10 cartoons. Will post again if I find anything further.
“River of No Return” & “Hell Raiders” (of the deep) played September 1-7, 1954. Final double feature of “Onionhead” & “Perfect Furlough” played final time on November 12, 1961. Still looking for photos or communication of and about the iconic Cabart.
The dates that the double feature shown on the photo played at the Cabart were September 1st through September 7th 1954. “Dial M For Murder” played the following week even though the marquee indicates “Valley of the Kings. The last day of operation for the Cabart was Sunday November 12th, 1961. "Onionhead” with Andy Griffith and “Perfect Furlough” with Tony Curtis was the final double feature at this iconic neighborhood theatre. If William, the person who posted this photo would contact me @ I would like to communicate with you. Anyone who has photos or remembers the great days of the Cabart, feel free to contact me.
I’m seeking more information about the Santa Fe as well as the Cabart. I do know the Santa Fe opened on Wednesday May 29, 1946. Not sure about closing date. I remember hearing rumors about drugs being sold at the snack bar if you knew the right people and that led to the closure. Fairly safe to say that was probably just gossip being spread possibly in the lobbies of other neighborhood theatres like the Towne, Crest, Atlantic, Lakewood and Cabart. Anyone remember hearing about this?
Thanks for posting this great ad that includes the Cabart. Always nice to see something new. Perhaps you have more?
The Cabart was (and still is) my all time favorite theater. I fondly remember attending Saturday Kiddie Matinee programs with color cartoons, serial chapter and a double feature. I’m looking for photos and any home movies that anyone might like to share. Seems the photo on this page is the only one in existence but perhaps somebody has something stashed away. Any exterior or interior photos or film footage from any time frame would be wonderful. Also looking for same of any other Long Beach Theaters from days gone by.