theatreo
commented about
1962on
Dec 20, 2017 at 8:57 pm
This photo was taken after the October 12, 1962 high wind storm tore through the Willamette Valley and brought down the iconic vertical blade sign at the Elsinore. The reader board and lower marquee were restored to use but the big vertical was removed.
Hey Mikeyisirish & all…. the Palace did have a spectacular sign until the mid-50s. It was huge and said Palace in a script font in neon all across the upper front face. The neon was subject to direct exposure by the weather and was frequently damaged. After being removed, it was never replaced. You can see a 1940s photo of that sign on display outside the theatre currently. Those photo frames are due to be updated.
On the Silverton DVD you can see a very brief clip of original owner Al Adams proudly raising his hat to the theatre, on which is that neon sign. Until the late 50s, the sidewalk in front of the theatre, were two link-style mats stretched wall to all. PALACE was woven into the tread both left and right. Currently we have no plans to add an actual theatre sign. One way streets both face away from the building. However, we hope to be able to completely re-light the entire marquee reader board this year. It was disconnected in the early 60s due to water damage. It had fully-illuminated the entire front and side panels. You could see the light or its reflection from several blocks away.
Roger Paulson
This photo was taken shortly before the April 2012 fire.
Snack bar area completely destroyed. That area has been re-positioned for more space and boasts an enormous popcorn machine.
The Palace re-opens with a GRAND opening celebation September 14. In addition to burning the lobby, the smoke ravaged the entire building, This required removal of all seats, drapes, wall coverings, wood, carpeting etc. New digital & 3D equipment also damaged. Using local craftsmen and A.C.E. (American Cinema Equipment) as supplier, the restoration has gone from bare concrete walls and floors, only roof supports and no lobby to a fully-restored and re-created movie theatre 76 years of age. Digital HD projection and digital sound and a new 40-foot screen guarantee fully contemporary presentations. Silverton simply would not let the Palace die! —– Roger Paulson, co-owner Palace Theatre Inc.
This photo was taken after the October 12, 1962 high wind storm tore through the Willamette Valley and brought down the iconic vertical blade sign at the Elsinore. The reader board and lower marquee were restored to use but the big vertical was removed.
Fantastic. I am always seeking photos – or vids – of the good days and end days of vaudeville – movie combination houses!
Hey Mikeyisirish & all…. the Palace did have a spectacular sign until the mid-50s. It was huge and said Palace in a script font in neon all across the upper front face. The neon was subject to direct exposure by the weather and was frequently damaged. After being removed, it was never replaced. You can see a 1940s photo of that sign on display outside the theatre currently. Those photo frames are due to be updated. On the Silverton DVD you can see a very brief clip of original owner Al Adams proudly raising his hat to the theatre, on which is that neon sign. Until the late 50s, the sidewalk in front of the theatre, were two link-style mats stretched wall to all. PALACE was woven into the tread both left and right. Currently we have no plans to add an actual theatre sign. One way streets both face away from the building. However, we hope to be able to completely re-light the entire marquee reader board this year. It was disconnected in the early 60s due to water damage. It had fully-illuminated the entire front and side panels. You could see the light or its reflection from several blocks away. Roger Paulson
This photo was taken shortly before the April 2012 fire. Snack bar area completely destroyed. That area has been re-positioned for more space and boasts an enormous popcorn machine.
The Palace re-opens with a GRAND opening celebation September 14. In addition to burning the lobby, the smoke ravaged the entire building, This required removal of all seats, drapes, wall coverings, wood, carpeting etc. New digital & 3D equipment also damaged. Using local craftsmen and A.C.E. (American Cinema Equipment) as supplier, the restoration has gone from bare concrete walls and floors, only roof supports and no lobby to a fully-restored and re-created movie theatre 76 years of age. Digital HD projection and digital sound and a new 40-foot screen guarantee fully contemporary presentations. Silverton simply would not let the Palace die! —– Roger Paulson, co-owner Palace Theatre Inc.