Radio City Music Hall

In March of that same year, “Lost Horizon” had opened in NYC at the Globe Theatre on a reserved-seat roadshow policy. Discouraged by the critical and public response to what was Columbia’s most expensive epic to date, the studio cut the running time from 132 to 118 minutes for the general release that summer. RCMH was a bit behind other major cities, and thus lost some of the lucrative tourist trade it depended upon. In its first week with stage show, “Lost Horizon” grossed $85,000, just enough to hold over for another week (which drew $70,000).