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Desperation Policy change at the Roxy
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Uploaded on: May 6, 2014
Software: Picasa
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Image unique id: 113feaa9cbd003dae0dc414862c6603b
Software: Picasa
Date time: Mon May 05 10:10:03 -0700 2014
Artist: Picasa
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Date time original: Sat Jan 01 00:00:00 -0800 4501
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![Desperation Policy change at the Roxy](https://photos.cinematreasures.org/production/photos/99269/1399404610/large.jpg?1399404610)
In late January, 1933, the bankrupted Roxy adopted “bargain” prices, with all seats at 25 cents during the day and 35 cents at night, and on all seven days of the week, to fight competition from the two recently opened showcases in nearby Rockefeller Center.
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