Crest Theatre
721 W. Main Street,
El Centro,
CA
92243
721 W. Main Street,
El Centro,
CA
92243
1 person favorited this theater
Showing 8 comments
It’s really not that silly about different buildings holding extra screens. GCC and UA would do that in many of their early plexes. Thats why you will find theatres with a plex inside a mall area and afew more screens in the parking lot. The former DeMille in NYC was Embassy 2,3,4 and Embassy 1 was across the street next to the Palace Theatre and for a short time Embassy 5 was across 7th. Ave & Broadway.
Interesting that six screens may have been split into two different buildings, which might explain things:
http://tinyurl.com/c2ev28
Some confusion here as the above photo was also posted on this page:
/theaters/2167/
According to this theatre from American Classic images
View link
This was also at one time the Valley 4-5-6.
My cousin managed this place for years. She’d let us in for free and give us popcorn (served in the cardboard boxes you get for drinks.) We’d just pay for the sodas. We couldn’t beat that deal.
The auditoriums were nicer than I had expected. I loved the little details of the building, even if they had faded.
One thing that I distinctly remember were the funky urinals in the men’s room. They had really long lips. You could straddle it and almost sit down to pee. Theoretically, you could do a #2 in them, but they were out in the open, so people might look at you funny.
I did lose my grandmother’s ring in there. I remember letting my hand fall to my side. The ring hit the ground with a clink. I tried looking for it and never found it. I asked my cousin to keep checking, but she never found it.
A photograph of the Crest Theatre:
View link
A postcard view from the 1950’s, showing the Crest Theatre on the right:
http://www.hbw.addr.com/images/bwhotelchrome.jpg
The United Artists El Centro Theatre was located at 721 Main Street.
The architects for this theater were Walker & Eisen, along with C.A. Balch.