Strand Theatre
111 Cotton Street,
West Monroe,
LA
71291
111 Cotton Street,
West Monroe,
LA
71291
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Additional Info
Previously operated by: J.M. Heard Circuit
Functions: Gymnasium
Previous Names: Happy Hour Theatre
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The Happy Hour Theatre was opened by 1929. It was renamed Strand Theatre in April 1932. It showed second and third run movies at most reasonable prices. It had a small balcony and the seating capacity was increased in 1949. It was still open in 1972.
Contributed by
Howard Jackson
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Recent comments (view all 3 comments)
This is now a cheerleading studio.
This opened as the Happy Hour Theatre as early as 1929, and the renamed the Strand Theatre in April 1932. Its seating capacity was expanded in January 1949, and was still open in 1972.
The February 16, 1929 issue of Exhibitors Herald World said that H. M. Williams would build a 600-seat, two-story brick theater 60x75 on Cotton Street in West Monroe. It would be operated by Timothy Newell. The April 8 issue of Film Daily that year said that Timothy Newell would build a theater at West Monroe to replace the Crystal, a house recently destroyed by fire. As the Strand’s parapet bears a sign reading “1929 Williams Bldg.” it must be the place.