Martin Twin Cinema
3500 McCann Road,
Longview,
TX
75605
3500 McCann Road,
Longview,
TX
75605
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The genesis of this cinema tangentially dates back to a 1970 mall project called East Park Mall which would have an indoor twin-screen theatre called East Park Cinema I & II by Texas National Theatres Circuit. But the entire mall project stalled.
Five years later, a new spot and new mall called the Longview Mall was proposed. Martin Twin Cinema would open a twin-screen operation within the Longview Mall on May 18, 1978. It opened with “Return from Witch Mountain” and “The Turning Point”. The two cinemas had 350 seats each.
When Carmike took on the theatre, it remained the Martin Twin Cinema until closing. Carmike shuttered the Martin Twin Cinema on August 28, 1997 with “Face Off” and “Free Willy” very likely fulfilling a 20-year leasing agreement.
The theater opened in 1978 when the mall opened, as was called Martin Twin Cinema. The name changed to Mall Twin Cinema when sold to Carmike. The closing date of 1996 sounds about right. The old theater is now the location of a Christian teen club called Oneighty, http://www.oneighty.tv/