RKO Proctor's Quad

I find it really odd that a number of entries mentioning the Main Street Cinemas and photos are on this RKO sit but no one ever created one for the Main Street itself. I will do so now.

Early photo uploaded where the vertical said Proctors rather than RKO.

The New Rochelle RKO Proctor’s no longer functions as a theatre. Several years ago it was gutted and converted into retail and office space. The exterior remains basically intact.

On Friday 29 December 1950, Bela “Dracula” Lugosi presented his in person Horror and Magic Stage show at RKO Proctor’s. Currently I am conducting research on all things Lugosi; if anyone out there actually saw this show and/or has memorabilia (poster, handbill, photos) related to this show, please contact Bill at Thanks in advance for any assistance!

This is practically across the street from the Proctor’s. Narrow lobby, then turn 45 degrees to the right, the auditorium is set at a diagonal. At the Proctor’s, you’d enter and go straight back and then go to the right into the auditorium.

Sorry, that’s the Loew’s on the left, not the Scenic.

The January 8, 1949, issue of Boxoffice Magazine reported that the RKO Proctor’s Theatre had been reseated, reducing capacity to 2,688. Seats in some sections of the main floor had been staggered to improve sight lines, thus reducing the number of seats in alternate rows from 12 to 11. The ends of the 11-seat rows featured extra-wide standards. The theater’s side boxes had been removed at the same time, to enlarge the floor area for regular seating.

Howie, the Main Street Cinema used to advertise in the Village Voice and I’ve actually seen an ad for this program pictured above — it’s called THE BEATLES MEET STAR TREK. What was this exactly, a bunch of clips of the Beatles intercut with episodes of Star Trek?

Actually, that second picture of the Main Street Cinema looks to be from 1978 or later, because of the STAR TREK on the maquee.

Thank you Warren for updating the links to the images of this theatre. My grandfather, Frederick M. Merrow (1879-1979), F. F. Proctor’s nephew, was the first manager of the New Rochelle theatre. Proctor lived in Larchmont and owned a block on Park Avenue facing Long Island Sound that included his own home, matching homes for his two daughters, a home where my family lived, and the Hotel Bevan (now a private residence). F. F. Proctor invited the stars performing in his theatres in the New York area to stay at the Hotel Bevan and it remained a popular theatre hotel until the beginning of WWII.

Trying to locate the whereabouts of JOSEPH MARCHETTI who I believe would have known my Grandfather ERNEST GEORGE (possibly also known as “ABE” whilst at the RKO Keith’s in White Plains)

Joe was his Manager during the late 1960' early 1970’s & I believe Joe moved to RKO New Rochelle in 1973.

ANY information would be much appreciated (see the RKO White Plains pages).

Please contact Michael W George at or

To promote his new film “The Ladies Man,” Jerry Lewis appeared on stage at this theater on July 12, 1961.

Proctor’s in New Rochelle was gutted approx. 5 years ago. It was ‘filled in’ by a school and offices. The building shell was not demolished. Across the street, Loew’s New Rochelle is a nightclub. Just south of Proctor’s on Main St. the Town Theatre is now “Wicker Paradise”. The Loew’s and Town still have their marquees, Proctor’s was removed during the re-use. In the late 70’s/early 80’s, Proctor’s was known as “RKO (later Cineplex Odeon) Proctors Sevenplex”. That configuration was as follows: four screens in the original Proctor’s house (two up/two down), one screen on Proctor’s stage (which operated prior as the “Main St. Cinema” with a separate entrance, lobby, concession, and restrooms), and two across the street in the former Loew’s. When Cineplex terminated its lease on the Proctor’s building, the complex was advertised as “Cineplex Odeon Proctor’s Twin”, which actually was just two screens in the former Loew’s across the street.
New Rochelle also had Century’s Mall Cinema (single screen) a few blocks north of Proctor’s on Main, but that closed with the rest of the New Rochelle Mall, which was demolished for the New Roc City Complex (which contains the Regal Cinema 18 and IMAX Theatre).