Deandi Theatre
414 S. Taylor Street,
Amarillo,
TX
79101
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Phil Denitz and Sam Isaacs of D & I Theatres opened the Deandi Theatre on August 15, 1907. The name comes from a fusion of the operating company name. Boasting ‘The Panhandle’s Greatest Shows’ it first presented vaudeville, and soon became well known for motion pictures. D & I Theatres operated the theatre for 22 years, until its closure on April 25, 1930.
After closing, it was converted into the Deandi Skating & Dancing Parlor, which opened in November 1930. That closed in 1933, and the building was converted into various retail shops. It was demolished in July 1965 and the Amarillo National Bank was built on the site.
During its heyday, nearby business’s took the Deandi name including" Deandi Chili Parlor, Deandi Boot & Show Shop, and Deandi Fruit Shop.
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This house actually opened in 1907. An ad saying that the Deandi Theatre was now open appeared in the September 14, 1907 issue of The Billboard. An item in the July 27 issue of the same weekly publication had said that the house was rapidly nearing completion and was expected to open by August 15. I’ve found no mentions of the Deandi in the issues between those dates, so they might have missed their initial target.