Pix Theatre
355 Mamaroneck Avenue,
White Plains,
NY
10605
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Related Websites
White Plains Watch -- Pix Theatre
Additional Info
Previously operated by: Liggett-Florin Booking Service
Architects: Benjamin Schlanger
Firms: Bianculli & Ghiani
Functions: Retail
Styles: Quonset Hut, Streamline Moderne
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The Pix Theatre in White Plains opened November 26, 1935 with 400 seats, which was considered quite small at the time (now, of course, a 400-seat auditorium in a cinema is huge). It was the first theatre in Westchester County designated specifically for “talkies” or motion pictures with sound. It was constructed at a cost of $25,000. By 1957 it was operated by Liggett-Florin Booking Service.
The Pix Theatre closed in 1976 and was converted to a restaurant. It is now a sports shop. The building remains, but looks quite different than in its days as a theatre. Not only is the marquee gone, but the entrance is now just a wall (the entrance to the sports shop is in back). Also a new addition has been constructed and attached to the former theatre.
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Recent comments (view all 8 comments)
Growing up in nearby Bronxville, we attended movie theaters in White Plains on Saturday afternoons (until I was 12, in 1955), including the Pix as well as the RKO, but there is no mention on the CT site of the Loew’s theater that was also in White Plains. It was on Main Street, a few blocks west of the RKO theater and I think it was called Loew’s State. Anyone remember it or have any info about its history?
This exterior of this theater is briefly seen in “Goodbye Columbus” which filmed throughout lower Westchester County.
Listed in the 1956 Motion Picture almanac.
Ben Schlanger’s architectural sketches from the 1940 makeover in photos.
This one opened on November 26, 1935.