GCC Red Bird Cinema I-II-III-IV

Both articles for the GCC Redbird theaters leave out one very important thing. I worked as a Assistant Manager for GCC in Dallas from late 1987 to early 1992. Beginning at the Galleria and then the Valley View nearby. In 1990 GCC committed an illegal act. To guarantee playing the Disney movie “Dick Tracy” they guaranteed grosses to the distributor in order to shove out the competition. And the movie bombed and they lost their shirts. Then the government got involved and fined them. As a result GCC started closing locations nationwide to free up cash. We would get every other month a company directory that listed all theaters by state and include a list of new theaters and closed theaters. Starting in the end of 1990 in every issue of the directory had a huge list of newly closed locations. In January 1992 it was our turn. The first week of January saw the closing of my Valley View. Along with the Caruth Plaza, Richardson Square Mall, Burleson, Ft worth Town Center 8 (a relatively new location) and many others. Fortunately the Ft Worth location reopened as the Trans Texas Dollar Cinema 8, which a few months later I became the General Manager of. Later on I went back to school and took Accounting. GCC is listed in the textbook TWICE under bad accounting practices. Once for this and again for when they earlier sold off their Pepsi bottling division back to Pepsi and reported the sale as operating income for the theater division. Which the feds also fined them for.