Vernon Plaza Theatre

1717 Cumberland Street,
Vernon, TX 76384

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Related Websites

Vernon Plaza Theatre (Official)

Additional Info

Previously operated by: Interstate Theatres Inc. & Texas Consolidated Theaters Inc.

Architects: Jack M. Corgan

Functions: Movies (First Run)

Styles: Streamline Moderne

Previous Names: Plaza Theatre

Phone Numbers: Box Office: 940.553.3999

Nearby Theaters

Sonny & Cher photo courtesy of Allison Crook.

The single screen Plaza Theatre was built by Texas Consolidated Theatres Inc. in 1953, over the ruins of the Vernon Opera House. It opened on June 30, 1953 with the World Premiere of The Charge at Feather River" starring Guy Madison. The theatre faces the courthouse. It had a seating capacity for 1,204, all on a single floor. There was a cry room at the rear of the auditorium which seated 12 patrons. The Plaza Theatre was equipped for CinemaScope films and stereophonic sound.

The façade is interesting, with a short tower on the left in orange brick. The street level has a very unattractive mosaic pattern, but the marquee is very nice, and still has glass panels in the attractions boards. The ticket booth has no glass, and someone has placed a potted plant on the counter. The theatre was later twinned.

The Plaza Theatre was re-opened by the current operators in March 2007.

Contributed by Seth Gaines

Recent comments (view all 29 comments)

chspringer
chspringer on March 4, 2010 at 3:07 pm

There is a HealthMart Pharmacy commercial currently running (3\3\2010) that has a nice view of the front of this theater. Saw the ad on General Hospital.

Mike Rogers
Mike Rogers on October 28, 2010 at 8:46 pm

Nice marquee shots.

robboehm
robboehm on January 28, 2011 at 7:08 pm

The theatre is shown in a national pharmaceutical commercial set in Vernon, TX along with other parts of town.

VernonTexasHistory
VernonTexasHistory on October 21, 2015 at 11:54 am

The Pictorium Theatre in Vernon, Wilbarger County, Texas is not the same as the theater pictured above.

The Pictorium Theatre was located on Pease Street between F. W. Woolworth and the Herring National Bank. One of my 3rd Great Grand-Uncles was the doorman for the Pictorium in 1933.

The Vernon Theater was located on Main Street and was formerly known at the More Theater. It was located between the Municipal Building and the Pendleton Music Store in 1917.

Photographs of both of these theatres as they existed in their time can be seen in the book Vernon, by Preston Cary.

DavidZornig
DavidZornig on March 20, 2017 at 8:36 pm

I submitted a CT page for the Vernon Theater based on VernonTexasHistory’s above description. I have located 2 photo’s from 1944 & 1945, which I will add after the page is accepted by the CT Admins. I will post the link to that page here as well.

DavidZornig
DavidZornig on March 21, 2017 at 6:06 am

Here is the new page for the Vernon Theater. They need to update about the 1952 fire.

http://cinematreasures.org/theaters/55332

Trolleyguy
Trolleyguy on November 5, 2024 at 6:56 am

The website link is dead. Information is available on their Facebook page.

50sSNIPES
50sSNIPES on November 5, 2024 at 9:19 am

The actual opening date is June 30, 1953 with the world premiere of Guy Madison in “The Charge At Feather River” (unknown if extras added).

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