Comments about 3-D boom going bust?

Showing 26 - 31 of 31 comments

John Fink
John Fink on August 4, 2010 at 9:11 am

I think what people are getting frustrated by is how little some 3-D films offer in terms of 3-D. It’s a gimick for sure – it should be embrassed as such – I want pies flying in my face, damn it! After the horror of “converted 3-D” films including Alice in Wonderland, Clash of the Titans, and The Last Airbender 3-D that wasted a perfectly good dimention it’s no wonder people aren’t lining up to see Cats & Dogs 2, a sequel no one asked for.

Despicable Me, however is one of the best uses of 3-D I’ve ever seen as well as a fun film. It should be a textbook on how to use it properly and if you notice the box office is healthy for it: again proving you have to first make a good film that considers the complexities of a film language like 3-D and what it can do. Despicable Me succeeds because it has fun with itself, without that third dimension it would still be a witty flick.

Although I don’t think it’ll be a huge hit, I have some hope for Step Up 3-D which I think will be a good use of the 3-D or at least from what I’ve seen, those movies are fun gimmicks on their own – perhaps if it succeeds we’ll get You Got Served 2 in 3-D (couldn’t be any worse than the first one).

Re: JordarMovieFan – some chains won’t let you “upgrade” to 3-D using a voucher, part of my frustration is Regal is the only game in town for Step Up 3-D and I’m going to pay $14 for it – painful if it sucks. (Our local AMC has $4.50 flicks during the week – with a $3 upcharge – $7.50 for 3-D is good deal).

As for systems, any preferences? I’ve seen Real D in both the sony 4K solution (where the 4K file is split into 2 2K files and projected simultaneously) which delivers good brightness, single beam Real D (NEC, Christie 2K) and Dolby Digital 3-D. Anybody else know of another theater with Technicolor’s 35 film based 3-D aside from Bow Tie Cinemas and Apple Valley in RI? I want to see that one in action next (before 3-D dies, lol).

William
William on August 4, 2010 at 9:09 am

Poor films killed the last two 3D product pushes. (1950’s and 1980’s)

BradE41
BradE41 on August 4, 2010 at 8:53 am

I hope it is dying. It is a gimick and nothing more. If Hollywood would start being creative again they would not need to hide bad films under 3D. I hate it and always have.

JodarMovieFan
JodarMovieFan on August 4, 2010 at 8:48 am

If the movie is good, they will come. You’d need an Avatar-like movie to bring em in. But when you do the Shrek 4 trick and jack up 3D/Imax-lite pricing to $16 then they won’t.

I saw Airbender in 3D and that movie was awful. The 3D was obviously an afterthought and it looked it. If it weren’t for the fact I was redeeming a free ticket voucher (but paid $3 for 3D) and had seen almost all the other movies on the marquee, I would have skipped it.

markp
markp on August 4, 2010 at 8:36 am

And WHY is it that they insist on making all the kids movies in 3D?? Little kids who go to see “Toy Story” or any movie like that could care less about 3D and wearing glasses. They want to see Woody and Buzz. And if were subjecting these small kids to 3D, the next generation will be nothing but a bunch of cross-eyed folks ALL wearing glasses just to see straight.

markp
markp on August 4, 2010 at 8:31 am

I could have told you this was coming. To those who INSIST Film is dead, better wait just a while longer.