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United Artist theaters announced in March 1972 this theater opening in the fall of ‘72 as The Screening Room. Somehow during the proceeding ten months they missed their fall deadline and had a name change. Ad in photo section.
Very cool marquee panel. Thanks for posting.
October 11 1954 a dual Times Square “Formal” Premiere for “A Star Is Born”. Never heard the term formal premiere. With Guest Of Honor Judy Garland and “just about every celebrity in town will be there! ABC also broadcast from both theaters. Ad is in photo section.
On February 28 1988 John Waters & Divine made a personal appearance on opening night. Unfortunately Divine, in what could have been a career changing performance, would pass away 10 days later. “Hairspray” would spawn a huge Tony winning musical and award winning big screen remake. Ad in photo section.
John Waters & Divine make an opening night appearance.
The Plainview got a nice share of Long Island exclusive engagements. In photo section is the opening day ad for “Network” along with robboehm’s very cool marquee panel.
If you look in the photo section, I have posted ads of some of the The Ziegfeld’s exclusives. If a picture opened in the suburbs, they were included in the ad, see “A Star Is Born” or “White Nights”. “Pink Floyd’s The Wall”, “Quest For Fire”, Martin Scorsese’s “The Last Temptation Of Christ” were all here only.“Anastasia” even states The Ziegfeld is the only theater in the world playing it.
April 1964 Chubby Checker makes an appearance on stage opening day of his picture “Don’t Knock The Twist”.
Ad in Photos section.
Every season would bring a huge fire work display. On screen was Peter Sellers and Angela Lansbury in “The World Of Henry Orient”. The picture was filmed in the short lived Michael Myerberg Studio only a few miles away in a converted airplane hangar in Roosevelt Field. “Santa Claus Conquers the Martians” was also filmed there.
Ad in Photo section
“Unrestrained” Oh my. Ad for long awaited premiere of “A Puritan’s Dream” in photo section. Maure Adults Only!
The first truly new theatres in thirty years-designed and erected from the ground up for the showing of motion pictures. Cinema I and Cinema II are two theatres house din one structure at Sixtieth Street and Third Avenue. Each theatre is complete unto itself, with it’s own marquee, entrance, lobby, lounges,and auditorium. Though designed with a flowing abundance of space, the theatres achieved a unique intimacy. the auditorium, as perfect as sight and sound engineering can make them, set new standard of comfort. Feature times will be staggered, providing a continuous show times…
The thing about the “exclusive” Ziegfeld engagement is that it was truly exclusive. Pictures like “Ryan’s Daughter”, “Cabaret”, “Close Encounters”, and “Apocalypse Now” played here only for weeks sometimes months in the entire tri-state area. “Tommy” played here exclusively twice, the second time in 70MM for months before opening wide. Can you imagine a “Close Encounters” type movie opening today in one theater for two months before it opened in Queens, on Long Island, New Jersey or Connecticut?
FLASH! Doors forced to open 8:45 A.M.
Be there early Today. Get an autograph from one
of the stars(Guess who?) In Person!
The Village Voice
C'mon how lucky were we? We got to crush the velvet at the Ziegfeld!
So thanks are not only in order, but well deserved. Thanks to the staff and managers. From the box office cashiers, the concession teams, the maintenance crews that kept the place gleaming & the chandeliers sparking.
Thanks to the pros in the booth, that kept that magical flickering light sharp and the sounds booming, to the ushers that would that would wish us a “Good night and come again!” as we entered the real world again.
Thanks to the audiences who stood in line down
W54th Street rain or shine, making the experience an event. For respecting where we were and not in their living rooms.
And thank you for this place and the fans that make sure our Cinema Treasure memories live on. “The Ziegfeld”, never The Ziegfeld THEATRE, we were all on intimate terms after all, you were first class from day one until the final closed curtain. Thank you.
The problem was the studios were taken over by kids who only thought bottom line. Many movies premiered at The Ziegfeld, and played exclusively in the tri-state area like “Close Encounters” and “Tommy”,for months before opening wide and going on to be huge hits and Academy Award nominated. Now studios want that $100 million opening weekend, they don’t have any desire to sit and wait. Some movies played longer exclusively at The Ziegfeld than big hits of today that played out their entire theatrical run before hitting PPV & DVD/Blu-ray.
It’s not a surprise, look how Hollywood treated Debbie Reynolds. She spent her life collecting, restoring and archiving some of the most iconic costumes and props of Hollywood. She even had the Panavision camera that filmed the original “Star Wars”. She spent millions of her own money. All she wanted was a place to open a museum to share with the public, she just couldn’t do it all. You would think some of the moguls who made their fortunes from this business could find a suitable building and invest in their own history. Of course when she gave up her dream in her eighties, and auctioned off her collection, then Hollywood said what a shame there was no museum.
“Grease” was supposed to open in exclusive big city 70MM engagements in May of 1978 and then expand wide a month later. Delayed post production changed it to a general 35MM release on June 16. Paramount ultimately did produce some 70MM Six Track Stereophonic prints and “Grease"opened exclusively at The Ziegfeld August 28 until "The Boys From Brazil” NY exclusive on October 6.
A very missed Marquee in Times Square. The new “modern” marquee is an epic failure. Would be wondrous if they restored a proper marquee when they renovate.
Anyone know what happened to the original thread on this theater? It had two pages of posts and opening day ads?
Break a leg Markp!
Adele appeared last night. She used the whole front wall as a screen and it was amazing. I’ve been going to RCMH all my life and this was the first time I’ve any show do this.