Pensacola Dollar Theater dares to challenge new multiplex

posted by Michael Zoldessy on November 22, 2006 at 4:35 am

PENSACOLA, FL — With a new 15 screen theater opening nearby, Alan Teicher is going against the grain and opening an eight screen deep discount theater at the same time.

The Silver Screen’s niche is to offer a meal and drinks while sitting at a table to watch movies. Estrada said he’s in a position to offer all kinds of movies, including cult classics and home-made movies by local film producers.

“Pensacola is a good movie-going market,” said Estrada, who has been showing movies locally since 1982. Time will tell whether the market will grow to handle the additional screens, he said.

For more, go to The Pensacola News Journal.

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