3D Projection meets small town cinema

posted by rgsimpson1 on March 4, 2009 at 7:45 am

PRYOR, OK — Evolving with the times once again, the Allred Theater is installing 3D projection to continue providing the best movie going experience to its patrons. According to The Daily Times, the local newspaper, “The Allred is the oldest continuously operating theater in the nation that is making this complete transition.”

The first phase of installation will begin March 16th. Gene Oliver, the owner of the Allred, says “The Allred is the first small-town independently owned theater in Green Country to commit to Digital/3D film projection. It also has the highest year to date increases of any theater in Green Country.” (Quote from the Daily Times)

The Allred Theater, in Pryor, Oklahoma, is a 5-screen Art Deco theater built in 1917. The theater is equipped with DTS digital sound throughout.

To see the press realease, visit The Daily Times.

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Comments (5)

Giles on March 4, 2009 at 9:10 am

question: how much is the current price of converting a theatre to 3D Digital projection. I thought there was some sort of consortium formed to bring down the price to smaller, independent theatres interested in making the transition.

CinemarkFan on March 4, 2009 at 9:24 am

The best 3D/digital projectors cost up to $150,000. A 35/70mm projector costs about 35/40,000, and even less if it’s refurbished.

KenLayton on March 4, 2009 at 9:28 am

I think they are throwing their money away on that video projector. Look at the flops like Jonas Brothers to show on it!

Giles on March 4, 2009 at 10:15 am

^ But films like UP! and AVATAR will be the stand-out 3D films of the year.

Robert Allen
Robert Allen on March 7, 2009 at 8:04 pm

“A 5-screen art deco theatre built in 1917”? There were no multi-screen theatres in 1917, which means they have probably taken a beautiful old theatre and cut it up. Never a good move in my book.

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