My understanding is that although they were well received, theatres across the country could not afford the retrofit during the depression and the technology got abandoned. After all, sound was still a challenge for many small town theatres in 1930.
THX was a noise cancellation process gimmick that did not require any “installation”. It was just insulation guidelines for noise from the outside, projection booth, and HVAC units. If the cinema failed the test, it was not THX ‘certified’. I ran several cinemas that failed for legitimate reasons. A few months later we received certificates for the failed cinemas from THX anyway. THX also advertised failed locations in the trades as passed months after they failed, so cinema chains did the same. THX was a con job.
From the looks of it, The RKO Cinerama Twin had recently been remodeled and renamed “The Warner Twin” so UA also wanted to announce the Rivoli remodel with a name change.
The Eros opened in 1969, not 1962. The 35 years farewell on the marquee most likely referred to Chelly Wilson’s porn empire and not this location in particular.
mhvbear, I posted it here because both cinemas are in Hell’s Kitchen, with hundreds of fine restaurants between them. If you are peddling screening quality and cuisine, it is rough going in this pocket with 42nd street and Lincoln Square showing the same films. Pretty soon both cinemas will also have to face a midtown congestion charge for any potential car commuters.
“Regal E-Walk is currently undergoing renovation, so reaching a new agreement with DTA Leasehold Owner, LLC will allow this transformative work to be completed,” said Mooky Greidinger, CEO of Cineworld, parent company of Regal. “When interior renovations to the theatre have finished, Regal E-Walk will be one of New York’s top movie houses, including the largest 4DX auditorium in the world.”
Manhattan residents and tourists can continue to visit the E-Walk location to watch a movie at one of the world’s great cultural and entertainment intersections. Located on 42nd Street at 8th Avenue, the entrance to this Regal theatre can easily be found beneath its iconic 60' high digital marquee.
Regal E-Walk features luxury recliners along with two premium format auditoriums. The 4DX theatrical experience immerses moviegoers with moving seats and environmental effects. Once the refurbishments are complete, Regal E-Walk will be home to the world’s largest 4DX auditorium. The renovated theatre will also offer the Regal Premium Experience (RPX), delivering movies the way filmmakers intended with sharp laser projected visuals, clear Dolby Atmos surround sound and premium theatre seating.
This theatre is one of many NYC locations for moviegoers to take advantage of Regal Unlimited, which allows subscribers to watch as many movies as they want, whenever and wherever they want. The Regal Unlimited subscription pass is exclusively available on the Regal mobile app where moviegoers can choose from three different plans based on theatre location. There are no blackout dates and subscribers can purchase advance tickets as soon as they go on sale. Subscribers also receive a 10% discount on all food and non-alcoholic drink purchases along with automatic membership to the Regal Crown Club.
About Regal: Regal, a subsidiary of the Cineworld Group, operates one of the largest and most geographically diverse theatre circuits in the United States, consisting of 6,185 screens in 454 theatres in 41 states along with the District of Columbia and Guam as of April 30, 2023. We believe that the size, reach and quality of the company’s theatre circuit provides its patrons with a convenient and enjoyable moviegoing experience. We are committed to being “The Best Place to Watch a Movie!” Additional information is available on Regal’s website: REGmovies.com.
Media Contacts: Richard M. Grover Head of Marketing, Regal (865) 925-9539
Great news for bankrupt Cineworld. I think this was a smart move. AMC has too many screens for today’s market and desperately need some cleaning up across the street.
This did not close as a Cineplex Odeon. It was a CMX after that.
Does it ever show movies?
My understanding is that although they were well received, theatres across the country could not afford the retrofit during the depression and the technology got abandoned. After all, sound was still a challenge for many small town theatres in 1930.
“THE BIG TRAIL” premiered in 70mm GRANDEUR in October 1930 at the Roxy. “KISMET” opened the following week in 65mm at the Hollywood.
It’s there now.
You’ll find it on November 15, 1970.
Lionel, it was equipped for 70mm with six-track Dolby SR. I don’t know the screen size.
Lionel, he came to every premiere of any film and always with Marla Maples. I guess they were on the distributor invite list.
New entrance marquee on 47th street photos added.
Operated as a first run Spanish language cinema in the late sixties.
A Chelly Wilson documentary “QUEEN OF THE DEUCE” is now on youtube with a small paywall.
The Little Cine Met Cinema Verdi was at 104 west 39th street. The Arena was at 623 West 8th Avenue. When was this the Cinema Verdi?
The New Plaza has moved to: Macaulay Honors College, 35 W 67th St, New York, NY 10023.
THX was a noise cancellation process gimmick that did not require any “installation”. It was just insulation guidelines for noise from the outside, projection booth, and HVAC units. If the cinema failed the test, it was not THX ‘certified’. I ran several cinemas that failed for legitimate reasons. A few months later we received certificates for the failed cinemas from THX anyway. THX also advertised failed locations in the trades as passed months after they failed, so cinema chains did the same. THX was a con job.
Probably not. Cinerama projection was dead by 1970 and ABC wasn’t investing in 70mm in Florida by then.
Try this.
From the looks of it, The RKO Cinerama Twin had recently been remodeled and renamed “The Warner Twin” so UA also wanted to announce the Rivoli remodel with a name change.
The Eros opened in 1969, not 1962. The 35 years farewell on the marquee most likely referred to Chelly Wilson’s porn empire and not this location in particular.
rivest266, it did not post.
mhvbear, I posted it here because both cinemas are in Hell’s Kitchen, with hundreds of fine restaurants between them. If you are peddling screening quality and cuisine, it is rough going in this pocket with 42nd street and Lincoln Square showing the same films. Pretty soon both cinemas will also have to face a midtown congestion charge for any potential car commuters.
ridethectrain, I meant to credit you for sharing the REGAL post above but couldn’t figure out how to do that. Thank you for sharing!
Unless LOOK can get some upper west side exclusive runs or better food, they are doomed.
“Regal E-Walk is currently undergoing renovation, so reaching a new agreement with DTA Leasehold Owner, LLC will allow this transformative work to be completed,” said Mooky Greidinger, CEO of Cineworld, parent company of Regal. “When interior renovations to the theatre have finished, Regal E-Walk will be one of New York’s top movie houses, including the largest 4DX auditorium in the world.”
Manhattan residents and tourists can continue to visit the E-Walk location to watch a movie at one of the world’s great cultural and entertainment intersections. Located on 42nd Street at 8th Avenue, the entrance to this Regal theatre can easily be found beneath its iconic 60' high digital marquee.
Regal E-Walk features luxury recliners along with two premium format auditoriums. The 4DX theatrical experience immerses moviegoers with moving seats and environmental effects. Once the refurbishments are complete, Regal E-Walk will be home to the world’s largest 4DX auditorium. The renovated theatre will also offer the Regal Premium Experience (RPX), delivering movies the way filmmakers intended with sharp laser projected visuals, clear Dolby Atmos surround sound and premium theatre seating.
This theatre is one of many NYC locations for moviegoers to take advantage of Regal Unlimited, which allows subscribers to watch as many movies as they want, whenever and wherever they want. The Regal Unlimited subscription pass is exclusively available on the Regal mobile app where moviegoers can choose from three different plans based on theatre location. There are no blackout dates and subscribers can purchase advance tickets as soon as they go on sale. Subscribers also receive a 10% discount on all food and non-alcoholic drink purchases along with automatic membership to the Regal Crown Club.
About Regal: Regal, a subsidiary of the Cineworld Group, operates one of the largest and most geographically diverse theatre circuits in the United States, consisting of 6,185 screens in 454 theatres in 41 states along with the District of Columbia and Guam as of April 30, 2023. We believe that the size, reach and quality of the company’s theatre circuit provides its patrons with a convenient and enjoyable moviegoing experience. We are committed to being “The Best Place to Watch a Movie!” Additional information is available on Regal’s website: REGmovies.com.
Media Contacts: Richard M. Grover Head of Marketing, Regal (865) 925-9539
SOURCE Regal
Great news for bankrupt Cineworld. I think this was a smart move. AMC has too many screens for today’s market and desperately need some cleaning up across the street.
Soon to close. https://www.wptv.com/money/real-estate-news/downtown-west-palm-beach-movie-theater-slated-to-close-make-room-for-more-office-space