Salem Six Theater
5912 N. Navarro Street,
Victoria,
TX
77904
5912 N. Navarro Street,
Victoria,
TX
77904
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Grand opening ad:
Salem Six opening Fri, May 20, 1977 – 21 · Victoria Advocate (Victoria, Texas) · Newspapers.com
Cinemas 1-4 had 238 seats each and 5-6 had 136 for 1,224 seats at opening on May 20, 1977. Closed on May 10, 2001 when Cinemark launched its 12-screener.Demolished August 28, 2006 .
May 20, 1977, to be exact. The premier features were “Silver Streak” (on two screens), “The Gumball Rally”, “Twilight’s Last Gleaming”, “Forever Young, Forever Free”, and “The Ritz”.
A “VIP Night” was held the previous evening, and Mayor Charles Carsner Jr. cut a filmstrip in lieu of a ribbon to formally open the Salem Six.
Above the ticket counter was a color-coded marquee to indicate which movie was showing on each of the six screens.
This opened in May 1977.
The Toyota dealership now owns the property and plans to use the building as a showroom. The building can never be a theatre again thanks to Cinemark stipulating that, in the sale of the property that they owned for less than a yr. This was one of the best designed theatres I have ever seen. The rows of seats were concrete and were slightly inclined so that spilled drinks would not run down to the next row, also sloped to the center of each aisle where a drain was located. Basically a crew could come in clean the big trash out of the way, then use one of the two hose bibs in each auditorium and wash down the floor of the theatre and have it dry by the time the next show started. This was actually designed by Rubin Frels himself. All the seats are still in this theatre, and are for sale. They are riser mount seats, so that no floor space is lost and they are easy to clean around.