New Parade Cinema

8 Fort Hill,
Margate, CT9 1HD

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Additional Info

Previously operated by: Classic Cinemas (UK)

Architects: W.J. Ballard, C.W. Stanley

Functions: Retail

Styles: Neo-Classical

Previous Names: Parade Cinema, Picture Theatre, Classic Cinema, New Parade Entertainment Centre

Nearby Theaters

New Parade Cinema

The Parade Cinema opened on 26th June 1911. Typical of a purpose-built cinema of its era, it had a barrel vaulted ceiling, and all seating was on a single floor. The right-hand side of the auditorium was extended beyond the main body of the auditorium, which gave a distorted view onto the screen for seating on that side. A sliding roof was provided for ventilation. In 1914 it was re-named Picture Theatre. The Parade Cinema was renovated in 1937.

By 1952, it had been taken over by the Classic Cinemas chain, and was re-named Classic Repertory Cinema. It was closed in 1963, and became a Vogue Bingo Club.

From 9th July 1979 it went back to cinema use as the New Parade Entertainment Centre. But this was short lived and it became a 16mm cinema club screening uncensored sex films which closed in November 1981.

In 1982, it was converted into a snooker club. A false ceiling has been inserted in the auditorium, hiding the original barrel vaulted ceiling, and the main entrance has been partially bricked in. In 2009, it is known as the Thanet Matchroom Social Club. In 2014 it was converted into an indoor market, and the false ceiling in the auditorium was removed.

Contributed by Ken Roe

Recent comments (view all 6 comments)

Ian on June 14, 2010 at 8:37 am

Photo of the Parade as a snooker club here:–

Buffer on May 31, 2014 at 12:24 pm

The book “Margate’s seaside Heritage” notes the fa├žade has panels decorated with masks and musical instruments, suggesting the building may have been conceived as a Music Hall

Buffer on August 31, 2014 at 12:27 pm

In late 2014 the closed snooker club is being converted into an indoor market. The curved ceiling should be revealed again , as seen on You Tube.

pamandsquirrel on June 18, 2015 at 11:47 am

saw this on EBay …lovely ad for All Quiet on the Western Front

slapavision on December 16, 2018 at 12:37 am

Also known as Picture Theatre in 1914

rivest266 on July 4, 2021 at 3:16 pm

This reopened as the New Parade Entertainment Centre on July 9th, 1979. Grand opening ad posted.

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