Elmwood Theatre

57-02 Hoffman Drive,
Elmhurst, NY 11373

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Jeffrey1955 on May 31, 2012 at 11:28 pm

Great link! Note it wasn’t simply called the Queensboro Theatre — it was the Queensboro Theatre Beautiful.

Joe Vogel
Joe Vogel on May 31, 2012 at 10:17 pm

A picture of the Queensboro Theatre’s auditorium illustrates and ad for Link theatre organs on this page of Motion Picture News of December 29, 1928. (Enlarge the picture by clicking on the + sign in the bar at lower right of the page.)

This might have been posted before, but all the old links that might have been to it appear to be dead.

Ed Solero
Ed Solero on May 29, 2012 at 8:11 pm

Mikeoaklandpark… the representative photo that winds up on the “overview” page is generally the most-viewed image from a given theater’s photo gallery. I’m not sure what logic is employed in the eventuality that more than 1 photo in a given gallery has been viewed by the same number of people, but the actual age or date of the picture has nothing to do with whether it shows up as at the top of this page.

Jeffrey1955 on May 29, 2012 at 10:22 am

That’s an old photo from after the theater was closed but before the Rock Church replaced the marquee and removed the rest of the exterior ornamentation.

Mikeoaklandpark on May 29, 2012 at 9:44 am

Ok I am confused. Is the above photo a new photo or an old one. In looking throught the photos I saw on that showed the marquee totally gone and a new front for the Rock Church.

Jeffrey1955 on May 29, 2012 at 8:44 am

The UA Lefrak was also within walking distance.

Tinseltoes on May 29, 2012 at 8:29 am

The list of “Nearby theaters” neglects to mention the two that were the nearest competition, the Newtown Theatre on Corona Avenue near Newtown High School, and the Drake Theatre on Woodhaven Boulevard in Rego Park. Both were in easy walking distance of the Elmwood.

RichHamel on May 18, 2012 at 5:44 pm

And the grand prize was usually a cool bike. Sorry you didn’t win Fred, but it must have been fun to be on.

fred1 on May 18, 2012 at 5:05 pm

I ment iconic The snake cans game is therere a row of cans ,one with a bouquet of flow to denote the winne the rest have snake that pops up when the can is open. withethe flowers you win the grand prize

Tinseltoes on May 18, 2012 at 1:32 pm

What does “virconic” mean? I’ve never encountered it before. I may also be too old to know what the “snake cans game” is. Can anyone explain?

CSWalczak on May 18, 2012 at 12:27 pm

It looks like it was a twin at the time that photo was taken.

fred1 on May 18, 2012 at 12:25 pm

I remember that Wonderama The vIrconic children program on WNEW in the 70-80’s did a road show at this theater.I took part in the snake cans game which I lost.

Tinseltoes on May 18, 2012 at 11:26 am

Here’s a 1980s tax photo of the entire building from the Municipal Archives: lunaimaging

Tinseltoes on March 23, 2012 at 9:37 am

Sixty-three years ago today, Interboro’s Elmwood advanced to first-run status for neighborhoods including Elmhurst, Maspeth, Rego Park, Jackson Heights, Forest Hills, and Kew Gardens. Bookings were simultaneous with the third tier of Loew’s theatres in Queens: the Hillside, Prospect, Plaza, Willard, and Woodside. Though the Elmwood would now get its movies about three weeks earlier than as a sub-run, it would be limited to the product “split” between the dominant Loew’s and RKO circuits. Loew’s got all MGM and Paramount releases, most Columbia and UA, and half Universal. The opening first-run program at the Elmwood was Paramount’s “The Accused,” with Loretta Young and Robert Cummings, and Universal’s Sonja Henie musical, “Countess of Monte Cristo.” This change came just in the nick of time for the Elmwood. It had been doing discouraging business since opening in 1946, and probably would have closed in the wake of the “home TV revolution,” which had yet to reach full force.

Bway on May 31, 2011 at 12:29 am

The previous names are listed on the side.

Tinseltoes on May 29, 2011 at 9:47 am

The new “style” of CT removed the original name of Queensboro Theatre, used from 1928 until 1946 re-naming as the Elmwood. Site-wise, are previous names no longer listed in smaller type above the latest?

TLSLOEWS on July 16, 2010 at 12:26 pm

Thanks Tinseltoes.

Tinseltoes on April 26, 2010 at 7:13 am

Two photos of the renovated exterior can be seen about midpoint in this article about a recent walking tour of the Newtown/Elmhurst area:
View link

NativeForestHiller on January 13, 2010 at 1:31 am

I second the well-phrased comments of Bway & Life’s Too Shaort. It was a shame how the Rock Church told the media the facade is being restored, and then went behind the public’s back and covered over and removed priceless ornate terra cotta detailing. The theater was “stuccotized.”

Bway on January 7, 2010 at 8:32 am

Correct. And no one is upset the church is in there….I think it’s great, and it’s great the building has great use. But that is irrelevant to a discussion on what they did to the exterior of a beautiful old historic building. The building now looks like any other nondescript, “cheap” looking modern building that has a crappy faux stucco exterior. It may as well been built in “2005” as it’s no different than any other crappy construction new building put up. It lost it’s historical beauty.

Life's Too Short
Life's Too Short on January 7, 2010 at 7:59 am

I’m with Bway on this one. Not sure where you come from pvgriswold. But everyone is entitled to voice their opinion. It is nice that the building is in use. But if you don’t want to hear complaints about terra cotta destruction I suggest that it might be better for you not to visit historic preservation web sites. Everyone here likely judges this work as butchery, and I don’t think any amount of talk regarding community builiding or the Good Lord is going to change that.

Bway on December 25, 2009 at 8:21 am

And they could have had the same “flowering art and positive energy to creativity” within the building without destroying the historic terra cotta exterior as they did. While I am glad the church is in the building, and that it’s still set up like a theater, what we have now instead of a historic beautiful terra ctta building it’s a typical nondescript faux exterior.

pamgriswold on December 18, 2009 at 8:05 pm

I’ve been reading comments loaded with complaints regarding the fading beauty of the Elmwood. I took a look at the following recent dance recital View link
and can only marvel at the positive energy and commitment to creativity of teens in the video. This is exactly what a theater/church space should be used for. The whining over the physical demise of the structure runs on endlessly, but while the whiners drone on, it seems there is beautiful flowering of community and art within the building.

Warren G. Harris
Warren G. Harris on April 11, 2009 at 9:02 am

Here’s a dance video shot on the premises in 2008, with background glimpses of the auditorium and rehearsal rooms: http://www.youtube.com/user/worldclassdancers