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Pepperama
Pepperama commented about Gem Theatre on Nov 29, 2012 at 1:50 pm

Here is a shot of the Gem from the Pneumonic Plague Outbreak of 1924-25 Archives at UC-Berkeley.

http://www.oac.cdlib.org/ark:/13030/tf3z09p3qm/?brand=oac4

The Gem is directly below the Coca-Cola sign in the background. If you zoom in close enough you will see a small sign saying “GEM” with the letter “E” obscured by a utility pole. The word Theatre appears underneath as well.