Strand Theatre

1023 Boardwalk,
Atlantic City, NJ 08401

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Mikeoaklandpark
Mikeoaklandpark on March 21, 2014 at 10:55 am

In the late 60’s and 70’s it was run by Apollo Circuit Theaters. When Frank theaters purchased the chain they did not get the Strand. In 1974 the named was changed to Talkies and showed old classics. In 1975 it was run by a gentlemen named Lero from Phila and changed back to the Strand. They ran The Towering Inferno all summer with a Fri and Sat midnight showing of the Divine flick Pink Flamingos. IN 1976 the theater changed hands again and operated until the late 80’s.

jillperry
jillperry on March 21, 2014 at 4:32 am

The Strand Movie theater was leased, run and operated by George R Perry and Perry Management. It was operated by him in the 70s at the time when the casinos were first opened. It was later sold by the owner (believe to be Charles Tannenbaum to the casino industry).

kencmcintyre
kencmcintyre on May 1, 2010 at 10:34 pm

Here is the Strand and the Steel Pier in 1964:
http://tinyurl.com/25wz7xx

kencmcintyre
kencmcintyre on April 1, 2010 at 9:28 pm

I think that’s the one in Ocean City.

Crazy Bob Madara
Crazy Bob Madara on September 28, 2009 at 8:40 pm

I visited the booth around 1971, or 72. Al Greenwood was the operator. When he did a change over, the sound change was large wall mounted dial called a fader. It was made by Western Electric.

Super Simplex / Peerless Magnarcs.

kencmcintyre
kencmcintyre on April 7, 2009 at 3:32 am

Here is a photo taken in summer 1981:
http://tinyurl.com/d9jsfl

edblank
edblank on September 27, 2008 at 1:50 pm

Thank you, Ken. Great perspective on the Strand and the late, great Steel Pier.

kencmcintyre
kencmcintyre on September 27, 2008 at 4:52 am

Here is a larger view of the 1939 postcard. I worked at the Planters store one summer in high school.
http://tinyurl.com/3zocxg

kencmcintyre
kencmcintyre on May 9, 2008 at 4:53 am

I wonder what the actual demolition date was? It was still around in the late 70s when I was in high school.

edblank
edblank on May 9, 2008 at 4:34 am

In the summer of 1961 the Strand had the Deborah Karr-Gary Cooper thriller (his final movie) “The Naked Edge.” The theater participated in a gimmick that United Artists encouraged all first-run theaters to use for “The Naked Edge.” No one was allowed top enter the theater during the final 13 (terrific) minutes. A long queue formed outside during evening performances while a flashing red lightbulb signaled that the climax of the picture inside was in progress. I loved the picture. Still do. Saw it one night at the Strand alone and then dragged my folks along the next night so I could see it again. I made a point of arriving early enough to participate in waiting and watching that red bulb. Fond memories. – Ed Blank

spectrum
spectrum on September 29, 2007 at 7:54 pm

Strand was built in 1925. At one time was known as the Criterion. (Ref: THS’s Marquee, 1980, v. 1)

kencmcintyre
kencmcintyre on June 27, 2007 at 3:44 am

The Strand was open on a seasonal basis. I have a picture of my mother and me standing in front of the theater in the winter of 1973. “A Touch of Class” was still on the marquee, but the theater was closed until Memorial Day. It was across from the Steel Pier. There used to be a Taylor’s Pork Roll stand next door. I think the Taj Mahal is there now.

teecee
teecee on August 6, 2006 at 5:56 pm

1939 postcard – Strand is on the left:
View link