Beverly Theater

111 Church Avenue,
Brooklyn, NY 11218

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Beverly Theater Late 70's

Viewing: Photo | Street View

The Beverly Theater was opened on January 17, 1920. It another small house that was once run by United Artists and then the Golden Theater chain. It was a dollar theater before being twinned in January 1976, and going first-run.

It closed in September 1981, with the lobby turned into retail use and the theater becoming a yeshiva. A few years back, the auditorium was completely demolished to become a Public School of the City of New York. The former front of the theatre and lobby are retained in retail use.

Contributed by philipgoldberg

Recent comments (view all 35 comments)

boo
boo on February 22, 2009 at 12:13 am

My Dad owned N.E. Tell’s bakery, a block from the Beverly, on Church between E.@nd and E.3rd. Anyone knew it? When I was quite little my Dad took me into the pool hall by the Beverly to watch Kennedy ride down Church Ave. waving in a motorcade. Lived on E. 2nd between Ave. C and Cortelyou Rd., by P.S.179. I don’t even know what this site is, I just wandered in here.

Bway
Bway on May 4, 2009 at 12:45 pm

Great photo JF Lundy, but wow, the street looks like a bomb went off! Perhaps it was ripped up from when they were building a subway?

jflundy
jflundy on May 11, 2009 at 10:44 am

The street work in progress may be for preliminary stage of subway station construction on the City owned Independent Subway project. The Church Avenue station was the terminus of the IND from 1936 until the 50’s when it was tied into the Culver Line EL to Coney Island.

amg2000
amg2000 on November 20, 2009 at 4:32 pm

I used to go to this theater in the late 1970s and early 1980s. They tended to play second run movies. I remember seeing Zombies there, in the balcony. The place was pretty much empty.

I walked by today, and it isn’t a 99 cent store anymore, but a T-Mobile store (not sure if that’s a step up or down!)

Here’s a shot of it now:
http://www.flickr.com/photos/aonghais/4120001463/

Tinseltoes
Tinseltoes on June 10, 2011 at 2:32 pm

The building in the Google Maps view and in the 11/20/09 photo above are obviously the same, but which is the most recent? I would guess the one showing a T-Mobile store. Many of the Google views are proving to be outdated.

Bway
Bway on June 11, 2011 at 7:47 pm

I don’t believe this theater should be listed as “demolished”, it doesn’t appear to have been demolished, but just gutted and turned into the school, within the shell of the former theater, similarly to who the RKO Bushwick was made into a school, the DeKalb Theater, and currently the Loews Pitkin. See here for a historic aerial showing the theater in 1980, and the building still exists, although with windows poked into it’s sides when you look at the current aerials.

Click Here for 1980 View

Click Here for Current View

amg2000
amg2000 on June 13, 2011 at 10:10 pm

I walked past there today, and it pretty much looks the same as the way it looked when I took the photo in 2009. That 99 cent store in the Google Street View is gone, has been for a few years.

Ed Miller
Ed Miller on July 6, 2011 at 5:22 am

I saw a number of movies at the Beverly in the 70s, when I was living in Prospect Park South. I definitely saw “The Eyes of Laura Mars,” “The China Syndrome,” and “The Awakening” there, amongst others. I don’t think there was a balcony, but wasn’t the auditorium large-ish? At least, I remember it as kind of big.

Orlando
Orlando on May 8, 2014 at 11:53 am

I worked here when Golden took over from United Artists in 1975. They re-opened with the watered down versions of “Devil And Miss Jones” and “Deep Throat” that were not the “XXX” versions. The Dahill Area Association picketed from day one and was Daily News fodder for the next week. People who came by-passed the pickets and were mad on the way out because of the edited versions of both pictures. One afternoon at the change of shifts during the tail end of the first week, the manager Mr. Henry S. was on the way out at six o'clock and I was covering the evening, the theatre was raided and the films seized to the cries of victory from the protesters. At that time, I called Mr. Henry, who was leaving in the lobby and told him to come back. He said his famous line “Blessed Savior Dear!” and came in to be arrested along with the projectionist who made a bee-line to the front doors. Once in the projection booth the “Raiders” seized the films and smelled the distinct pungent aroma of marijuana. The next day we were back in business. Within a week, the Goldens' stopped showing the “X” movies and opened with “Blazing Saddles” and “The Producers” with a $1.00 Price Policy At All Times. This was never an “XXX” policy theatre at any time. The owners wanted to make money with “XXX” rated films so they could twin the theatre. As far as the theatre goes it had a large raised stadium style seating and orchestra. UA left the theatre a mess and the mice had a field day as the theatre was dirty and had sticky floors. After Mr. Henry retired, I became the manager at 19 years old. The theatre at $1. turned in some remarkable figures for the time. I remember that “The Prisoner of Second Avenue” and “The Terminal Man” grossed $8,500.00 in one week and was held over. The theatre had many partners under the Golden regime. Lastly, the theatres' best attraction was it’s marquee with it’s flashing yellow 10 watt bulbs blinking the name “BEVERLY” on all three sides. The flashing yellow lights had a number of speeds as slow, medium and a fast one. The staff who made up the staff were very nice to me. All in all, it was a some what fair experience though not one of my favorite theatre jobs.

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