Rubidoux Drive-In

3770 Opal Street,
Rubidoux, CA 92509

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Rubidoux Drive-In - Riverside, CA

Viewing: Photo | Street View

The Rubidoux Drive-In opened in 1949 with a capacity for 690 cars. Two new screens and a Sunday swap meet were added in the 1983, and there were plans to add another screen. It is operated by The De Anza Land and Leisure Corp., which also run the Van Buren Drive-In, in nearby Riverside.

These two drive-ins along with the Mission Drive-In in Montclair and Pacific’s Vineland Drive-In in the City of Industry are the four remaining Los Angeles-area drive-ins still showing movies. The Rubidoux Drive-In presents first-run double bills with FM sound in a well-maintained environment which includes a recently remodeled snack bar.

The swap meets have been so successful that they have now been extended to four days. The company has drive-ins and swap meets in other states, including the Redwood Drive-In in Salt Lake City and the Starlight Drive-In in Atlanta.

Contributed by Ron Pierce

Recent comments (view all 15 comments)

Tiger200
Tiger200 on June 8, 2008 at 5:09 pm

Does anyone know if there are any pictures of the mini amusemant park at the Rubidoux Drive-In from the 60’s on line?

Tiger200
Tiger200 on June 8, 2008 at 5:24 pm

I saw all the classic beach movies with Frankie Avalon and Annette Funicello at the Rubidoux. You have to admit those intermission commercials did a good job at bringing patrons to the snack bar. My whole family, Mom, Dad, and 4 kids loaded up with food and snacks for next to nothing back then.

Vintage Drive-In Intermission Videos

View link

Joe Vogel
Joe Vogel on March 7, 2009 at 5:56 am

From Boxoffice Magazine, November 13, 1948: “Roy Hunt’s new Rubidoux Drive-In in Riverside opened November 3 to a capacity attendance of 780 cars….” This was a special event with a tariff of $4.80 per person, the proceeds going to a local charity. Regular operations began the following night.

Most likely the location was given as Riverside because Rubidoux did not become a census-designated place until 1950.

Scott Neff
Scott Neff on January 13, 2011 at 10:12 pm

Regardless, I think it’s still in Riverside.

Scott Neff
Scott Neff on January 13, 2011 at 10:13 pm

Especially if we’re going to make the “their website says so arguement” that is so often made about the name of theatres elsewhere on the site.

chspringer
chspringer on January 14, 2011 at 1:10 am

This from Wikipedia: “As of the 2000 Census, Rubidoux is the largest unincorporated community in the Inland Empire and in Riverside County.”

joshvs
joshvs on March 23, 2012 at 5:25 am

I worked here in the early nineties, Menace to Society era, interesting crowds.

Chris Utley
Chris Utley on January 29, 2013 at 9:42 pm

This drive-in is slated to convert to digital projection in 2013.

Joe Vogel
Joe Vogel on March 18, 2014 at 8:46 pm

The Rubidoux Drive-In was the subject of a two-page article in Boxoffice of February 5, 1949. There are five photos and a floor plan of the concession-rest room building.

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