White Theatre
155 Main Street,
Salinas,
CA
93901
155 Main Street,
Salinas,
CA
93901
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Now in the photo section: Sanborn Map 1913 at 155 Main Street and as the comments say, presumably the White Theatre.
Brew-N-Krew occupies the site today with same address, 155 Main Street.
This opened as White’s on March 19th, 1910. Grand opening ad posted.
Actually, the theatre with the round windows is the former Brown’s Opera House, which would eventually be remodeled and become known as the Crystal. The building immediately this side of it with the two curving bay windows still stands today, and abuts the part of the Maya Cinemas that occupies the former Crystal site. The White Theatre is the facade that is five buildings to the right of the Brown’s/Crystal—the last front before the two story buildings which make up the remainder of the block.
The above photo shows the 100 Block of Main Street, Salinas, CA. The White Theatre is 5th from the left with 5 round windows above the marquee. The word ‘Theatre’ is on the side.