Peoples Theater

3882 Scenic Highway,
Baton Rouge, LA 70805

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Located on Bayou Sara Road (later renamed Scenic Highway). The Peoples Theater opened in the early-1920’s. It was closed on November 27, 1937. The business was transferred to the nearby Istrouma Theater which had been built and opened by the operators of the Peoples Theater on December 5, 1937 (it has its own page on Cinema Treasures).

Contributed by MD Caillet

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dallasmovietheaters
dallasmovietheaters on May 29, 2026 at 3:21 am

The Peoples Theatre of Istrouma / North Baton Rouge at Bayou Sara Road. That theatre operated for more than 10 years as a near neighbor to this address dating back to the silent era with vaudeville between the films. The Peoples had added sound to remain viable. Both the Peoples and the Istrouma were located at Bayou Sara Road (later Scenic Highway). The Peoples stopped advertising after its November 27, 1937 show as the replacement Istrouma Theatre was completing construction.The new theater was likely using some of the same Peoples' equipment.

The new Istrouma Theatre launched on December 5, 1937 with “Top of the Town.” Joseph Barcelona Enterprises moved on from the Peoples which has since been demolished.

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