Meyerland Plaza 8

100 Meyerland Plaza,
Houston, TX 77096

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Meyerland Cinema

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Although there were at least three other General Cinemas two-screen complexes with the same “butterfly” design (e.g. the Northline and the Gulfgate cinemas) the Meyerland was the only of the lot to survive the auditorium splitting of the 1970’s and 1980’s. The proprietors of the Meyerland Shopping Centre allegedly had a rider on the GC contract stating that at least one of the theatre’s two auditoriums must remain intact.

Whatever the reason, the “un-twined” auditorium was one of the top five spots to screen a flick up until the early-1990’s. By then AMC had opened a 14 screen multiplex near by in Meyer Park and GC needed more space to compete. The Meyerland was gutted and eight screens were placed in the existing shell. Although not too bad of a make over, the auditoriums were very small and lacked the magnificent of the original two-screen complex.

Contributed by Jack Coursey

Recent comments (view all 12 comments)

williamburge
williamburge on August 14, 2006 at 10:00 am

I remember the opening of the meyerland general cinema twin auditoriums. the date was march 15,1965. the two films that were shown that day was walt disneys mary poppings with julie andrews and dick van dyke the other film was by unitied artist release called mister moses with robert mitchium and carroll baker. Inside one of the auditoriums the screen had four sides and there was a soft light blue color shown on the screen. before the film was to begain a symbol of a projector reel would appear and under the reel would be the letters saying general cinema corporation and when the projector reels would move in a circular motion then the letters coming attractions would appear the previews would start. after that they would show a loney toons cartoon with bugs bunny. I also saw the first planet of the apes movie in 1968 with my favorite actor charlton heston. the admissions were 60 cents for children and $1.25 for adults. small cokes were 75 cents and small popcorn was 75 cents and candy 35 cents.

williamburge
williamburge on August 26, 2006 at 11:58 am

I came across an old ad for the grand opening in 1963 for a general cinema in the mt prospect area in chicago. the website is View link

williamburge
williamburge on September 11, 2006 at 11:31 am

Here is another photo of the new meyerland general cinema 8 plex that opened in 1997 and closed on dec 31,2003 as nova theaters to view photo go to
View link

sraskin
sraskin on November 15, 2007 at 8:59 pm

I work at the Meyerland Cinema staring in May 1970 with the opening of MAS*H. It was one of the best jobs even though it did pay much. I startes out at $1.00/hr. I worked as usher, doorman, cashier and concessions.It was a great place to meet people.

We had a World Premier of Catlow.You Brenner came and was a great guy

The concession prices were

Cokes Small .25 Medium .35 Large .50
Popcorn Smallbox .25 Cup .50 Bucket 1.00

The Meyerland Cinema has since been torned down and replaced with a strip center

robsan
robsan on January 20, 2009 at 3:04 am

The AMC 14 in Meyer Park, the nearest competitor – about 5 minutes drive from Meyerland Plaza, closed in 2007.

Joe Vogel
Joe Vogel on November 8, 2009 at 3:47 am

The Meyerland Cinema I and II was being designed by Boston architects William Riseman & Associates, with local architect Thompson McCleary associated, according to a Boxoffice Magazine item of July 20, 1964.

William Riseman designed many multi-screen theaters for General Cinema and other companies during this period. It’s likely that all the “butterfly” style twins GC built at the time were Riseman’s work.

williamburge
williamburge on October 21, 2011 at 10:40 am

I was at the last showing of the meyerland general cinema 3 . the film was interview with the vampire sunday evening sunday jan 15,1995. after the film I went over to talk to the manager mr potter to thank him for providing a great film that night. Being the last night of the cinema I gave mr potter some newspaper clippings from the houston post showing the opening days ads for april 1965 -marry poppings and mister moses. also a couple of dec 1968 ads for planet of the apes. I spent my childhood in that theatre. Enjoyed a lot of films there like the bible, wait until dark, the war wagon,the jungle book ,skyjaced. It was great place to see a film because the screens had a shadowbox effect with light blue lighting and soft music. Before each film they would show the company logo with blue background with a white projector turning then stopped to spell the letters comming attractions then after that they showed a loney tune cartoon then the movie would start.most Most movies back in 1966 cost 60 cents. All i can say is this was my favorite theatre. I am sad that it no longer exist. Just wonderful memories of this great general cinema theatre.

williamburge
williamburge on October 21, 2011 at 2:27 pm

If you want to see the general cinema corporation-feature presentation-1977 film go to you tube.com and under search punch in the above company name the film runs 28 seconds and has the henry mancini drum sound from 1962. also to view the two film versons from the late 1980s general cinema candy band trailer -one runs from 1.14 seconds and the other 58 seconds. these general cinema films brings back good memories as a kid growing up.

JMoreland
JMoreland on July 28, 2012 at 4:30 pm

Great memories here. Last film I saw there was “Yentl.”

jvp3
jvp3 on August 2, 2014 at 2:24 pm

When I moved to Houston in 1999, this was the very first movie theater I went to (for a showing of the remake of THE HAUNTING), since it was not far from where I lived. I also recall seeing the 2000 release of the restored version of THE EXORCIST there, and also MONSTER’S BALL (2001). Although the auditoriums were not especially impressive, they were decent, and I enjoyed going to this theater. I was actually rather shocked and saddened when I learned it was closing and would be demolished. Although I hadn’t been able to see movies there in its heyday, it was still a nice little multiplex, and did not deserve to be torn down.

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