Riviera Theatre

510 S. Gay Street,
Knoxville, TN 37902

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Riviera Theatre, Knoxville,TN

The Riviera Theatre was opened in 1920. It was operated by Paramount Pictures Inc. through their subsidiary Wilby-Kincey. In 1950 it was taken over by the Simpson Theatres chain. It was closed in 1977, and demolished in 1988.

The new Regal Riviera Stadium 8 was built on the site, opening in August 2007, and has its own seperate page on Cinema Treasures.

Contributed by Bryan Krefft

Recent comments (view all 18 comments)

timlett on September 6, 2007 at 12:45 pm


You should have received an email from me.

timlett on September 6, 2007 at 12:46 pm

I have pictures of the Moller 1357 at Central UMC and it had the traditional horseshoe console.

timlett on September 6, 2007 at 12:48 pm

Sorry, I meant the Wurlitzer console 1357 at Central UMC.

DavidHurlbutt on September 6, 2007 at 1:05 pm

There are 32 different Riviera theaters listed on Cinema Treasures. Why was RIVIERA such a popular name for motion picture theaters bult in the 1920s?

Mike Rogers
Mike Rogers on March 14, 2010 at 5:38 pm

Sept 24 1967 now showing Sharon Tate in “EYE OF THE DEVIL” with an added treat which doesn’t make alot of sense with a film like this but the New Riviera added “CHILLY-WILLY AND WOODY WOODPECKER” cartoon.

TLSLOEWS on March 15, 2010 at 5:17 pm

Nice old photo of the marquee from Chuck1231.

Mike Rogers
Mike Rogers on July 21, 2010 at 4:03 pm

Oct 19 1964 Now showing ,LAST NIGHT, “BEHOLD A PALE HORSE” coming Oct,20 1964 is James Darren in"THE LIVELY SET".

tntim on July 31, 2010 at 12:57 pm

A picture of the exterior taken in July 1921 can be found here:
View link

tntim on July 15, 2014 at 9:36 am

Film footage of the 1963 fire can be seen here: Link

tntim on November 1, 2014 at 6:41 pm

I have added the newspaper article announcing the closing of the Riviera in the photo section.

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