Riviera Theatre
510 S. Gay Street,
Knoxville,
TN
37902
510 S. Gay Street,
Knoxville,
TN
37902
2 people
favorited this theater
Additional Info
Previously operated by: Paramount Pictures Inc., Simpson Theatres, Wilby-Kincey
Firms: Monday & Young
Previous Names: New Riviera Theatre
Nearby Theaters
The Riviera Theatre was opened in 1920. It was operated by Paramount Pictures Inc. through their subsidiary Wilby-Kincey. In 1950 it was taken over by the Simpson Theatres chain. It was closed on January 7, 1976, and demolished in 1988.
The new Regal Riviera Stadium 8 was built on the site, opening in August 2007, and has its own separate page on Cinema Treasures.
Contributed by
Bryan Krefft
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Recent comments (view all 20 comments)
Sorry, I meant the Wurlitzer console 1357 at Central UMC.
There are 32 different Riviera theaters listed on Cinema Treasures. Why was RIVIERA such a popular name for motion picture theaters bult in the 1920s?
Sept 24 1967 now showing Sharon Tate in “EYE OF THE DEVIL” with an added treat which doesn’t make alot of sense with a film like this but the New Riviera added “CHILLY-WILLY AND WOODY WOODPECKER” cartoon.
Nice old photo of the marquee from Chuck1231.
Oct 19 1964 Now showing ,LAST NIGHT, “BEHOLD A PALE HORSE” coming Oct,20 1964 is James Darren in"THE LIVELY SET".
A picture of the exterior taken in July 1921 can be found here:
View link
Film footage of the 1963 fire can be seen here: Link
I have added the newspaper article announcing the closing of the Riviera in the photo section.
Can anyone remember what the feature was for the week of 15 July, when Star Wars came to town, if it was still open by then?
Fotomac, the Riviera closed on January 7, 1976.