Valley Theatre
566 Main Street,
El Centro,
CA
92243
566 Main Street,
El Centro,
CA
92243
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Contributed by
William Gabel
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Recent comments (view all 5 comments)
The Valley Theatre ws located at 566 Main Street.
The Valley Theatre was mentioned, along with the Palace Theatre, in a Los Angeles Times article on March 4, 1924, headlined “Angelenos purchase El Centro theaters.”
A Southwest Builder & Contractor item of August 16, 1935, says that architect Clifford Balch was making alterations to the Valley Theatre.
If this is the same theater, it had three screens in 1980:
http://tinyurl.com/c2ev28
The Valley Theatre was a Fox West Coast operation in 1940, when it suffered an estimated $5,000 damages from an earthquake that also damaged several other Imperial Valley houses, according to an item in the May 25, 1940, issue of Boxoffice Magazine. By 1945, Boxoffice was saying that the Valley Theatre was operated by independent exhibitor Frank Ullman.
Here is another 1980 photo of a Valley Cinemas in El Centro.