Gloria Theatre

210 9th Avenue N.,
Myrtle Beach, SC 29557

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Gloria Theatre...Myrtle Beach South Carolina

The Gloria Theatre opened in 1940 with a seating capacity of 498. Wilbey-Kincey (Paramount-Publix) operated the Gloria Theatre from 1940 until 1976.

The Gloria Theatre was also for some exclusive roadshow enagements. "The Sound Of Music" was a crowd favorite when it played here during its exclusive enagement in the mid-1960’s.

Contributed by raymond

Recent comments (view all 7 comments)

Mike Rogers
Mike Rogers on March 27, 2010 at 1:08 pm

Was this one of the TWO ABC THEATRES we had in that Ocean town?

DonLewis on September 12, 2010 at 1:33 pm

From 1959 a movie calendar for the Gloria Theatre in Myrtle Beach.

larrygoldsmith on September 12, 2010 at 1:54 pm

Please note the discriminatory message on the bottom of both playbills that were added above by Don Lewis. This playbill was from 1959.

TLSLOEWS on January 3, 2011 at 10:08 am

Times have sure changed in the last 50 years, I remember the Loews and Paramount in Nashville having “Colored Balconys” back in the day.

DonLewis on December 28, 2011 at 10:58 pm

From the late 1950s a photo postcard view of Gloria Theatre in Myrtle Beach.

LindaSmithUsa on February 5, 2013 at 11:26 am

I was born in Myrtle Beach and watched many movies at the Gloria Theater. I love seeing it again.

ncmark on March 2, 2013 at 7:46 am

The address for this theater was 210 9th ave N. The building at that address now looks like it is a remodeled version of the old Gloria shell. It appears the old ticket window and side entrance to the balcony for blacks is intact on the left front corner.

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