Casa View Drive-In

5299 Gus Thomasson Road,
Dallas, TX 75150

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Casa View Drive-In Ad ... Dallas Texas

Located to the northeast of Dallas to the east of the Casa View district. The White Rock Drive-In opened June 5, 1954 with Lucille Ball in “The Long, Long, Trailer” and “Arena”. It was closed in November 1956.

It reopened as the Casa View Drive-In on April 4, 1958 and continued until its closure on in late-1970. The screen was demolished around 1972.

It has been demolished and the Larry G. Smith Elementary School now occupies the site.

Contributed by Billy Holcomb / Billy Smith / Don Lewis

Recent comments (view all 18 comments)

matt54 on November 14, 2010 at 1:52 pm

The 1972 view on Historic Aerials looks like it’s already fallen on hard times. Last I remember attending a show there was in 1970 to see a double feature of “Giant” and “Return of the Seven.” “Return” opened the bill with “Giant” following – long night. I don’t remember the place being in bad shape, though, so maybe they just shut ‘er down one night and walked away.

matt54 on November 14, 2010 at 6:37 pm

Chuck, Historical Aerials 1958 view confirms the 4617 address as correct for the Samuell Blvd D/I – no trace in 1958 view at 4200.

Don, as I stated earlier, East Pike makes sense as original name for Samuell Blvd. due to designation of that part of Samuell Blvd. as U.S. Highway 80 coming into Dallas from the east back in those days. Many of the streets in that part of town must have run different back in those days – for example, the original address of the nearby Lone Star D/I is listed in early materials as “near Military Pkwy and Forney Road.” No mention of Lawnview Ave., which is exactly where the Lone Star sat, at 4600.

matt54 on July 12, 2011 at 12:18 pm

Street view is wrong. This theatre was not located at the intersection of Gus Thomasson and Ferguson, as that would have put it smack in the middle of one of Casa View Shopping Center’s huge parking lots; it was actually located farther west on Gus Thomasson, at its intersection with Maylee Blvd. It occupied the present site of Larry Smith Elementary School.

matt54 on August 10, 2011 at 12:28 am

We lost some of the comments when we switched over to the new format – one of them being that the Casa View originally opened in (IIRC) 1954 as the White Rock Drive-In. Still called White Rock as late as 1959. Exactly when name changed, I don’t know but from the time my family first started attending (ca. 1961), it was already the Casa View.

matt54 on July 31, 2012 at 9:41 pm

The last time I remember visiting this drive-in was in 1970, to see a double feature of “Giant” (which had just had a national reissue in badly faded WarnerColor prints) and “Return of the Seven.” Long night.

matt54 on August 30, 2012 at 10:55 pm

This drive-in opened in 1954 as the White Rock Drive-In; name changed to Casa View in 1961. An educated guess would be that, by the late 50’s, the neighborhood & shopping center that grew up around St. Pius X Parish (est. 1954) had taken on an identity quite separate and apart from the general White Rock area.

glasspolish on June 13, 2013 at 5:13 am

You’re right Matt54. The Drive-In was on the curve at the intersection of Gus Thomasson, Maylee, and Mandalay -just north of Motley. BTW, it’s east of Casa View.

matt54 on June 13, 2013 at 4:19 pm

glasspolish, you are so right about direction – east is right and west is left!

dallasmovietheaters on November 14, 2013 at 2:11 am

Looking at the advertisements, the White Rock Drive In began its advertisements and its listings begin on June 5, 1954 with “The Long, Long Trailer” and “Arena.” The listings are continuous until November 1956. Ads and listings stop. On April 4, 1958 advertisements begin for the Casa View Drive-In continuing year-round all the way until the end of the season in 1970. A guess would be that the White Rock only lasted three seasons. After a year off or of doing alternate programming, it resumed operations as the Casa View.

rmcbain on March 18, 2018 at 4:04 pm

My first job was there back in 1969 or 1970

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