Riviera Theatre

2575 Broadway,
New York, NY 10025

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Riviera

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Built in 1913 for William Fox by Thomas Lamb, the Riviera Theatre, it was later leased out to and booked by the Shubert Brothers Theatre Company. It had an upstairs theater called the Japanese Gardens Theatre (q.v.). The Riviera Theatre (and next door Riverside Theatre, also designed by Thomas Lamb) were part of the so-called “Subway Circuit” of legitimate houses.

It was later operated as part of the Skouras Theaters Corp. chain, and later became a United Artists movie theater. The Riviera Theatre, Riverside Theatre and Japanese Gardens Theatre have long since been demolished, replaced by an apartment tower.

Contributed by Jean

Recent comments (view all 27 comments)

lostmemory
lostmemory on September 29, 2005 at 10:46 am

A Moller organ Opus 2388 Size 3/16 was installed in the Riviera Theater in 1917 at a cost of $5250.

Movieplace
Movieplace on September 30, 2005 at 2:21 pm

Dear Lost Memory,

how do you happen to come by this information. I am, you may have noticed, alittle obsessed with the Riverside and Riviera theaters. Is there some source that I have missed?

nycmovieplace

Warren G. Harris
Warren G. Harris on November 25, 2007 at 11:59 am

After a 74-week reserved-seat run at Loew’s State on Broadway, “Ben-Hur” had its first Upper West Side engagement here in July 1961, day-and-date with Loew’s Orpheum on the Upper East Side: www.i8.photobucket.com/albums/a18/Warrengwhiz/wyler61.jpg

Warren G. Harris
Warren G. Harris on November 25, 2007 at 12:08 pm

The introduction needs correcting. William Fox (not the Shuberts) built the Riviera. Please see Weldon Durham’s post above of 9/27/05 for confirmation of that, and the later deal that Fox made with the Shuberts for booking and operating the Riviera.

AlAlvarez
AlAlvarez on October 1, 2009 at 9:09 am

I believe a glimpse of the Riviera and Riverside marquees can be seen in the 1962 version of “The Manchurian Candidate” as Frank Sinatra and Janet Leigh take a taxi ride home from the police station.

Can anyone confirm it was these two theatres?

AlAlvarez
AlAlvarez on February 25, 2010 at 9:14 pm

The last movie ad I could find for the Riviera was for a martial arts and exploitation double feature of “The Screaming Tiger” and “Black Mama, White Mama” in November of 1973.

Joe Vogel
Joe Vogel on September 7, 2010 at 10:39 pm

Here are two small photos depicting the Riverside and Riviera theaters, featured in an ad for the builder, Libman Contracting Company, from the Year book of the Architectural League of New York, 1914.

The Riviera was builtin 1913, by the way, not 1912. The Riverside was built in 1911.

Movieplace
Movieplace on September 28, 2011 at 1:01 pm

I love the new picture. I grew up nearby and I remember the stores were occupied up til the end. So this must be close to the end. There was a Barton’s Candy store and a liquor store that I clearly remember in addition to “Chess City” and the “Eat Shoppe” on the corner of 96th street. Years ago I met the son of the owner of that liquor store. He is a few years older than me and told me tales of his explorations of these beautiful theaters.

Ed Solero
Ed Solero on April 30, 2012 at 8:20 am

Thanks, Movieplace, for this and that.

It’s too bad that there isn’t a way for CT to notify when there is an update (such as new photo upload) for specific theaters, in addition to notifying when a new comment is added to a subscribed thread.

Movieplace
Movieplace on May 12, 2012 at 10:02 am

Ed, I put some pictures on the Riverside Theater page as well.

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